Archive for October, 2007
World Telemedia: cross platform marketing debate
Rating: crucial stuff
By Annie Turner
My second stint next week as Ethel “call me madam “Mermon at the World Telemedia conference is on Friday 9th November, when I’ll be chairing a panel on Powering Up Cross Platform Marketing with Telemedia between 3.30 and 4.30.
Greystripe shows Vivendi the way in ad-supported games
Rating: it’s a wrap
Vivendi Games Mobile and Greystripe are going to work together to offer ad-supported free games on mobile. This is the first time that the subsidiary of Vivendi Universal Games has moved into the ad-based mobile game market, according to A&E Interactive, whereas Greystripe has already generated 21 million downloads.
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