Monthly Archives: June 2012
Formula One app for Sony TVs discovered by chance
Rating: Came across this Beeb app when researching connected TV
Chatting with Jim Somers, who is chief marketing and strategy officer, from Antenna Software, he let slip that if mobile/cellular is going to face a challenge in the future it will be from IP/connected TV. That challenge will especially apply when it comes to shares of the global advertising pie. GoMobile News had always assumed that IP TV is always allied to fixed broadband but Somers pointed out that that’s not necessarily the case. In rural areas connectivity could be supplied by some form of 4G – whether it’s LTE or WiMAX based. So whilst doing some background research, we discovered that the BBC has just announced the availability of a Formula 1 app for Sony TVs. Continue reading
Marketing Week Live!
[ June 27, 2012 9:00 am to June 28, 2012 4:30 pm. ] Marketing Week Live!
June 27th-28th 2012
Grand Hall, Olympia
London, England
Industry reaction to Microsoft Surface tablet: Part 1
Rating: Redmond tackles Apple iPad head on
There has been a mixed reception to the news about Microsoft’s Surface tablet from withing the mobile/cellular industry. Tony Grace, COO of Virgin Media Business, told GoMobile News, “Microsoft has always been a favourite for business use and these Surface tablets will usher in the next generation of ‘consumerised’ IT.” Continue reading
Junaio browser takes AR to a new level
Rating: Brand new version of this popular augmented reality browser
Metaio has just released of the latest update to junaio which it claims is the world’s most advanced AR (Augmented Reality) browser and open development platform. It is available immediately for download on iOS and Android mobile devices. The browser now features a brand new user interface. In the past, augmented reality apps have been clunky, unintuitive and almost impossible to navigate. Metaio claims the new junaio brings a fresh start to mobile AR, with a seamless swipe transition between the different features. It also builds on thousands of content channels from developers, designers and popular brands. Visit this page to be redirected to the correct version of the app for your mobile device. Continue reading
Velti wins major gong for mobile advertising
Rating: Won its category in Future Mobile Awards from Juniper
The winners of six ‘Future Mobile Awards’ were announced this week [June 18th 2012] as given by the awards’ sponsor – UK based research and analyst company, Juniper Research. The important award for mobile advertising was won this year by Greece’s Velti. Also highly commended in this category were inMobi and Millenial Media. The Future Mobile Awards are given to companies that Juniper believes have made significant progress within their sector during the previous year, and are now poised to make considerable market impact in the future. Continue reading
iPhone NFC marketing campaigns to be available through Proxama’s TagCenter app
Using DeviceFidelity In2PayR iCaisse4X NFC
Press release
June 21st 2012. Proxama, the leading provider of near field communications (NFC) mobile wallet and mobile marketing technology, has announced that it will soon be able to deliver NFC marketing capability to iPhone users through its unique TagCenter NFC app. Proxama has partnered with DeviceFidelity. It is using the new iCaisse4X NFC battery pack sleeve, which can transform the iPhone 4S and the iPhone 4 into fully capable NFC devices. The sleeve will allow iPhone owners to download and use TagCenter to participate in NFC marketing campaigns. Continue reading
Guest Post: Matt Haran looks at the Surface Tablet
Microsoft Surface: A tablet for business presentations and construction calculations
While Apple has sold many tablets and mobile devices to business professionals, many saw a disconnection between the computer they use for work and the tablet they use for play. For example, people connected to Windows for work functions had to make do with limited bridges from the tablet world to the work world. For these professionals, Windows has released the Surface, an answer to tablet devices released by Apple and various Android-based companies in the last few years. Complete with a full keyboard case and hefty Wi-Fi antennae, this tablet offers business pros their beloved Excel spreadsheets and the capability to run complex construction tools for design pros. In short, the Surface is clearly meant to offer the feeling of a work laptop with tablet capabilities Continue reading
RIM has done its homework with BlackBerry v.10
Rating: GoMobile News meet’s with RIM’s Vivek Bhardwaj
RIM’s PR people billed it as a ‘hands-on’ session with the latest (and officially still unreleased) version of the BlackBerry OS. But GoMobile News came away fromour meeting with a more positive feeling about the Canadian mobile phone supplier’s future in the industry. The company has not just been looking at what the competition can offer in order to match it, but it has also been looking at what it does best. With BlackBerry v.10, the company has gone back to a principle which we first encountered with Sendo (the defunct British handset supplier). That is, a mobile phone should be usable with just one hand. Continue reading
Qualcomm sole supplier of chips for Windows Phone 8
Rating: Any processor you like as long as its, um, black?
Following Microsoft’s announcement of the latest version of its mobile OS, Windows Phone 8, Qualcomm has confirmed that its Snapdragon processor will power 100 per cent of Windows Phone devices as part of the company’s long standing collaboration with Microsoft. Announced at Microsoft’s Windows Phone Developer Summit, Windows Phone 8 will be powered by Qualcomm’s Snapdragon S4 Plus mobile processor. Continue reading
Uplinq 2012 mobile developers conference
[ June 27, 2012 9:00 am to June 28, 2012 3:00 pm. ] Uplinq 2012 mobile developers conference
June 27th-28th 2012
Hilton San Diego Bayfront hotel
San Diego, California
USA
https://www.uplinq.com Continue reading
Industry reaction to Windows Phone 8
Rating: Nokia Lumia range not fully upgradeable from W7 Mango
The much-anticipated Windows Phone 8 (WP8 Apollo) is finally here and its features were shown yesterday [June 20th 2012] at the Microsoft Phone Developer Summit. This news platform is equipped with the right tools to satisfy the market’s appetite for innovation, according to Malik Saadi, principal analyst with Informa Telecoms & Media. It presents a challenge to rivals like the ageing Apple iOS. Although the existing Windows Phone 7 (WP7) will be upgraded to include some high-level features of WP8, the true capabilities of this platform will only sparkle when new enabled devices are launched. Continue reading
$1 million prize fund for tech start-ups launched by Tech Trailblazers
Rating: Prizes for winners include CTO and VC/IPO boot camps
The Tech Trailblazers Awards have been officially launched to champion innovative tech start-ups worldwide. Designed explicitly for enterprise tech start-ups that are less than five years old and at C-level funding or below, the awards proactively help start-ups grow their businesses with exclusive coaching, mentoring and development services worth tens of thousands of dollars. The awards are focused on the key enterprise IT sectors of mobile, cloud, infosecurity, networking, storage and virtualisation. The Awards open for entries July 18th [2012]. Continue reading
Guest Post: Matt Rawlings looks at the BlackBerry Music Gateway
What’s it all about?
The Music Gateway is one of the newest accessories on offer by RIM to anyone owning a BlackBerry smartphone such as the BlackBerry Bold 9900 and 9930 or Curve 9350, 9360 and 9370. With a UK release date set for June [2012], what is the Music Gateway and why do you need one? This tiny device allows you to stream music from your phone from anywhere there’s a compatible stereo – at home, at work or in the car. You can play, pause, skip tunes and adjust the volume with remote control operation and the music automatically fades if a call is received. Continue reading
Vungle comes clean on $1m incentive scheme
Rating: Just stick an in-app video trailer into your mobile app or game
Around six weeks ago, the mobile video ad-network, Vungle came out of stealth with the announcement of its $2 million seed capital from investors. The good news is that the company has announced that half of the funds raised ($1 million) is going towards a fund designed to attract mobile app developers to its platform. To date, the Vungle mobile app video trailer network was in closed beta but from today [June 12th 2012], the network will be going self-serve. Since Vungle has come up with an entirely new ad-unit for mobile, the company needs to sign up as many publishers as they can to meet their advertising demand. Hence the S1 million incentive programme. Continue reading
Swantee calls for 4G in UK right now
Rating: Is it a level playing field though?
Olaf Swantee, CEO with Everything Everywhere (the combination of T-Mobile UK and France Telecom’s Orange UK) made a very impassioned plea to the powers-that-be in the UK to let his network start offering 4G services over its existing spectrum allocation. This was at the launch of the DigiWorld 2012 Yearbook in London. He made a very forceful argument that the status quo leaves the UK trailing miles behind other developed economies. It is so easy to feel sympathetic with Mr Swantee when the UK has traditionally led the world in the telecommunications high tech stakes. However, there’s the minor issue of level playing fields. Continue reading
