Monthly Archives: February 2013

A cosy chat with Mobixell's Noam Green Interactive Toolbar is Mobixell’s secret weapon

Rating: Clientless solution for serving ads

There’s been a lot of talk about Over The Top (OTT) services – like Whatsapp and Skype ‘stealing’ customer mindshare from the mobile network operators. Well, chatting with Noam Green, vp for products & marketing with Mobixell, GoMobile News has discovered a way that mobile network operators can fight back. Mobixell is probably best known for providing mobile network optimisation solutions. However, the company is now able to offer its operator customers a Customer Engagement Tool Bar service, which enables operators to wrestle back control of the relationship with their subscribers. The key weapon here is the Mobixell Interactive Toolbar which even enables operators to monetise search. Continue reading

Vodafone_alt_logo Vodafone ‘in takeover talks’ for German cable firm

Vodafone is the latest telco to enter the frenzy of deal making, with rumours the operator might be mounting a bid for Germany’s biggest cable operator Kabel Deutschland.
Vodafone is thought to be in talks with the firm whose market cap soared to €8.9 billion yesterday [13th February 2013] after word that it might be bought sent its shares up almost nine per cent. Continue reading

Just_eat_logo Explosion in takeaway orders amongst Brit handset owners

Rating: JUST EAT expects Pizza ordering to migrates= from the PC to mobile by 2015

No-one will be surprised by the fact that Brit smartphone users are increasingly using their phones to order takeaway foods. The big news is the extent of this change. According to online ordering specialist, JUST EAT figures for mobile devices increased 350 per cent between Q4 2011 and Q4 2012. JUST EAT therefore expects using a mobile to be the most popular ordering method by 2015. Obviously JUST EAT has responded to this obvious demand by creating a new iPhone app. Curiously, the company hasn’t quite managed to roll out an Android version quite yet. Continue reading

Boom in mobile takeaway ordering for JUST EAT

Expected growth highlights wider mobile growth opportunity for UK business

JUST EAT expects mobile to be most popular ordering method by 2015

JUST EAT makes takeaway ordering even easier with the launch of food ordering app

Local curry house can now compete with biggest national competitors for mobile custom

Press release

February 13th 2013. JUST EAT, the UK’s leading online takeaway ordering service, has revealed figures showing how the growth in smartphone use and adoption is driving changing consumer buying habits for takeaway. JUST EAT’s figures reveal that takeaway ordering on mobile devices increased 350 per cent between Q4 2011 and Q4 2012. In Q4 2012, more than a quarter (27 per cent) of all JUST EAT orders came from a mobile device. JUST EAT expects mobile to be the most popular ordering method by 2015, with the number of smartphone users in the UK predicted to more than double between 2012 and 2016, from 19.2 million to 41.9 million. Continue reading

continued strength of iphone & app Store - cook Apple lures app developers with bigger cash pot

Apple is continuing to increase how much it pays to developers as it battles for supremacy in the app market with Google’s Android.
At a conference in Sans Francisco, CEO Tim Cook revealed that a colossal $8 billion had been paid to developers in the last quarter, up $500 million on the $6.5 billion handed out this time in 2011. Continue reading

Paid search for smart mobile devices to end desk-top dominance in the UK

Smartphones and tablets are transforming paid search advertising; conversion rates on smart mobile set to match those of desk-tops

Press Release

February 12th 2013. Smartphones and tablets are rapidly transforming the paid search advertising industry. According to a report released by Marin Software, provider of a leading revenue acquisition management platform for advertisers and agencies, in January 2012 smart mobile (tablets and smartphones combined) accounted for 14.8 per cent of UK paid search and by December had risen to 24.4 per cent of all paid clicks. This surge was fuelled by consumers’ increasing use of smartphones and tablets to conduct research and shop online. Continue reading

UK startup debuts mobile money app for Facebook

A new online app from a UK start-up has been adopted by Facebook to allow users send remittances directly to friends almost anywhere in the world.
Based in London and founded just last year, Azimo will formally launch the app later today [12th February 2012] having already announced a £300,000 ($480,000 USD) angel investment round as it looks to expand its operations. Continue reading

iPhone app users – do you feel anxious about your investments’ safety – Apple doesn’t

Apple’s iTunesConnect system; the restrictive API; and the company’s definition of ‘spam’ prevent users from a better experience

Press release

February 11th 2013. Purchased software in the App Store often has to be updated with every new OS release – something which is normally done automatically by the developer for users. However, according to App Store policy, apps that are no longer being actively sold have to be removed entirely from the App Store, potentially leaving thousands of users without the proper ongoing support. At the same time, Apple’s iTunesConnect system does not permit developers to update software which is no longer available for sale and, as a result of this policy, these users can be left with incompatible software, out of step with the OS currently running on their phones, and frustrated. Continue reading

itunes_connect Paragon takes a massive pop @ Apple over iTunes Connect

Rating: All is not well in the iOS app ecosystem

Not actually being iOS app developers ourselves, we were more than slightly puzzled by a Press release that Paragon Software has just put out. Reading between the lines, this particular app developer appears to have got itself into a classic ‘Catch 22′ situation where – whatever it does, it cannot win. The crux of the problem seems to be Apple’s iTunesConnect system which does not permit developers to update software which is no longer available for sale. As a result of this policy, existing users can be left with incompatible software. Continue reading

Graham_Halling Shopitize hires ex-Orange man Graham Halling as commercial director

Rating: Promises to take mobile couponing specialist to next level

Up and coming mobile shopping couponing specialist, Shopitize,  has appointed Graham Halling as commercial director. Halling boasts over 20 years experience with some of the biggest telecoms, media and marketing services brands in the UK and Europe. He held senior roles at Orange UK/France Telecom in key areas such as Mobile Health, Paid Content Delivery, Data Revenue Modelling, and Mobile Advertising and Payments. “Shopitize is one of Britain’s Top 6 innovators and its mobile couponing platform is already helping brands such as Kellogg’s, General Mills and United Biscuits to better engage with their consumers,” claims Halling. Continue reading

Tim-Douthwaite Guest Post: The new Z10 – will it knock the competition into touch?

by Tim Douthwaite, head of mobile sales with Ardencom

So what does can we make of the newly launched BB10 powered BlackBerry Z10? I’d summarise my verdict into three sections: – the handset; functionality; and cost.

The handset
I’d say that from a distance, lying on the desk, the handset could easily be mistaken for an iPhone or Samsung Galaxy S2. Continue reading

EE’s 4G service patchy but roughly up to speed, says research

EE, which launched the UK’s first 4G mobile service last year, is largely keeping to its claims about faster mobile internet, though geographical coverage remains ropey, according to tests by research firm RootMetrics.
At the time of the service’s launch last October, EE boasted that 4G would be five times faster than 3G, though RootMetrics reckons that four times is nearer the mark with speeds averaging between eight and 12 megabits per second (Mbps). Continue reading

header_logo_monitise Monitise revenues up by a fifth as user base grows

On track for full year income of at least £70m

Shares in UK mobile money firm, Monitise, are expected to rise when trading opens later today [11th February 2013] after the company reported revenues of £27.8 million in the first half-year to end-December, up by more than a fifth with gross margins soaring by 72 per cent from 64 per cent for the same period in the previous year. There was also strong growth in user generated revenue on a reported and organic basis, up 164 per cent and 70 per cent respectively. Continue reading

iPhone no longer the UI leader says On Device

Rating: Actually Motorola RAZR users are happier

Another clear sign that Apple is losing its way and that Android based handsets are winning out has been provided by On Device Research. It has mined data gathered from 320,000 mobile and tablet users across six countries to produce a user satisfaction table taken from 92, 825 mobile users in the USA. The report shows the iPhone coming in fifth place behind four Android based handset. Coming as no surprise to GoMobile News, the Motorola Droid RAZR M took second place behind the Motorola Atrix HD. Continue reading

Dreameye_logo Mysterious Dreameye finally lifts its skirt

Rating: Aussie mob ad company finally reveals location, etc

For a company which described itself as an “Australian based mobile advertising company with a focus on delivering rich media ads” back in 2008, Dreameye Media Pty Ltd really doesn’t seem to understand what GoMobile News does. It publishes the world’s leading directory to the mobile advertising world, for starters. Instead of helping us out by supplying information on how potential customers can contact Dreameye, head honcho Simon Hunt seems more keen on issuing thinly veiled threats. We’re flattered but Hunt appears to have created an entirely new (HTML) web site just to disparage us. Continue reading