Agenda: GoMo News Billboard Mobile Marketing Un-Conference in Las Vegas

Networking at large conferences can be tough. Education on panels tainted by over evangelism does happen. Enter a mobile marketing snappy, short and edgy un-conference.  No power points just a presidential style panel.

The GoMo News Billboard un-conference will take place at 4.30pm on March 31 2009 at Las Vegas.

Agenda
4.30pm: Bena Roberts invites people to have a drink and come in and join Billboard

Then she welcomes:
1. Iain McCready CEO NeoMedia
2. David Miller CEO Mobile Discovery
3. Michael Libes Co-Founder Medio and G-Truth
4. Barry Downes CEO Feed Henry

This 15 minute session will focus on what mobile marketing on mobile is. It will educate about mobile barcodes, search and widgets. It will show the entertainment industry how easy it is to use mobile barcodes or services in the value chain.

4.50 pm: Bena invites the second panel on Mobile Advertising up to the stage

1. Ragner Kruse CEO Smaato
2. Justin Siegel CEO MocoSpace
3. Paul Smith CEO mPulse Media
4. Jay Seaton CMO Airwide Solutions (TBC)
5. CEO Unkasoft (TBC)
6. CEO JumpGames (TBC)

This panel is about business models and making money. What is the CPM for in application or social networking advertising.  Who is making money on mobile and what business models are hot or need to be created?

The 15 minute panel will discuss business models. The short questions will provide simple digestible feedback to consumers.

MUSIC
The networking and free bar will offer be accompanied with music from Val Halla. Val Halla is a musician and also our new international correspondent.