GoMo News visited its local Post Office to acquire the whole set of Great British Railways stamps and was hardly surprised to learn that the postmistress had no knowledge of the stamps’ “world first intelligent” nature.
For starters, there’s absolutely no mention of any computer compatibly on the stamps packaging, let alone details of how to acquire and load the requisite Junaio browser.
Eventually we enlisted the help of iPhone software developer, Steven Dow, of Stuck4words fame. He kindly downloaded the Junaio browser onto an iOS4 compliant iPhone.
The next task is to locate the correct ‘channel’ before the digital content can be viewed. We eventually found the Royal Mail channel although the Junaio browser has no ‘search’ capability to facilitate this.
Finally we pointed the iPhone’s browser at the stamps and … absolutely nothing. Basically, GoMo News can’t get this to work.
We agree with one of the comments left by our reader, Stan Timek. Rather than a video of Mr Cribbins reading a poem, surely the logical content to associate with a stamp would be a video message from the sender?
Obviously, Mr Timek has a vested interest in pointing this out because his company – Atomic Greetings, just so happens to offer this very capability.
Atomic sells greetings card which can play back a recorded video message on a PC. However, the firm appears to have re-invented the wheel with its own complex EVX technology.
As far as we can see, Atomic could use 2D barcodes and have the built-in code resolved by a clearing house such as Neustar. Then it would work on cameraphones, Mr Timek!
We look forward to a reaction from Metaio’s Tobias Eble about our experiences.