Author Archives: Alex Wood
Mobile Indians prefer Pepsi to Coke
Ahead of ad:tech New Delhi 2012, a digital marketing event, independent mobile video service, Vuclip, has revealed the findings of its mobile survey on favorite cola brands in India and globally. Continue reading
Turkcell partners with Telenity for telco 2.0 deployment
Telenity, a provider of service delivery, location based services, social media, mobile marketing and messaging platforms and solutions, has announced that Turkcell a Turkish operator with 34.4 million subscribers, selected its Canvas® CSP, Converged Services Platform components to be deployed in Turkcell’s Telco 2.0 Service Provider Gateway (SPGW). Continue reading
Ericsson to acquire North American carrier grade Wi-Fi company BelAir Networks
Ericsson plans to acquire 100% of the shares in the privately-held Canadian Wi-Fi company BelAir Networks. Once completed, Ericsson will acquire a carrier grade Wi-Fi portfolio, technological expertise, IPR, and established customer contracts and relationships. Continue reading
Warid Congo launches Mobile Money service
Warid Congo, a mobile operator in Congo, has launched Warid Mobicash, a mobile payments service, across its network. This services is based on Mobile Money technology from Mobicash. Continue reading
Samsung boosted by Rovio’s Angry Birds
Samsung has revealed the key highlights from its Christmas promotional campaign, which featured Angry Birds, one of the most popular mobile games of 2011.
Angry Birds players’ enjoyed 25 new levels of Winter Wonderland, as well as a special Samsung GALAXY Note level that was available from December 5th 2011.
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Edge Performance VCT agrees £2m investment in app provider
Specialist entertainment and media industry fund Edge Performance VCT has announced that it has agreed investments totalling £2m in innovative UK-based mobile social media player Handmade Mobile Entertainment.
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iOS UK App Store 2011 trends revealed
madvertise, a European based mobile ad network, has teamed up with AppZapp, to give a comprehensive look at the most interesting facts and figures from Apple’s UK App Store in 2011.
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#SMW Nokia launches ‘Social Visualiser’
Nokia has announced the launch of Agora – ‘The Social Visualiser’, a real-time dashboard that brings together conversation, insight and consumer device activity, in a real-time and easily digestible format. Continue reading
Fanminder Releases Version 2 and attracts further investment
Fanminder, an online promotional service for social and mobile platforms, has announced the latest version of its online offers service following further investment. Continue reading
Viddly runs Valentines Day video pack
For this year’s Valentines, Viddy, an instagram-like video app, partnered with Mindless Behavior, an R&B act, for a special download Production Pack, designed to spread digital love worldwide.
Viddy offered the free download Pack that allows fans create their own social media music video, set to Mindless Behavior’s new single, “Valentine’s Girl.” Continue reading
Mobile Marketing Roundup: Chinese in India, MMA and more…
Here’s your Wednesday round-up of the hottest mobile marketing stories from across the globe.
In this edition we look at the Chinese in India, Shazam and the Superbowl, MMA making it easier to buy mobile ads and more… Continue reading
Yubico debuts first NFC enabled one-time password token
Yubico, an open online identity protection provider, has added NFC to its YubiKey USB authentication device to secure access to Near Field Communication (NFC) enabled mobile devices. The YubiKey NEO, offering mobile security with a single tap, will be revealed at the RSA Conference, February 27 – March 1, in San Francisco.
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Valentine’s Day biggest day for condom ads on mobile
This year’s Valentine’s Day has seen record mobile ad spend for condom manufacturers, according to business analysts.
“We’ve seen more ads than ever for personal products, especially birth control mechanisms like condoms and other contraceptives. Mobile is the new frontier for condom ads and I think we’re going to see more of this channel push in the years ahead.” said Mike Randazzo, a business and marketing analyst. Continue reading
Android Ad platform delivers 10 Seconds Audio Ads
sellAring, the first audio-based mobile ad network for Android smart phones, has announced the launch of its new ad platform.
sellAring provides revenue to Android app developers by playing short audio ad to their users during the Ring Back Tone time, the otherwise wasted time before a called party answers the phone. Continue reading
INFOGRAPHIC: BlackBerry’s British comeback?
Madvertise, a European mobile ad network, has taken a closer look at the mobile OS share throughout Europe in December of last year to see if they could shed any light on a potential comeback from BlackBerry. Continue reading
