Author Archives: Alex Wood
KDDI smashes Softbank Japanese iPhone 5 exclusivity
KDDI, Japan’s second largest mobile carrier, is rumoured to have acquired the rights to sell the hotly anticipated iPhone 5 according to a report by the Nikkei newspaper.
Verizon gets the Xtra Factor
Verizon Wireless customers will be given exclusive access to X Factor content including live behind the scenes video and voting via its new Xtra Factor app.
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Mobile Marketing Roundup: Mobile Ad Design Do’s and Don’ts and Event Mobile Tech
Here’s your Friday morning round-up of the hottest mobile marketing stories from across the globe. Papa Murphy’s partners with Phizzle; Mobile tech growing at events; the top do’s & don’ts for Mobile Ad Design and more…
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Check in for chocolate: Nokia makes Foursquare more rewarding
Rating: Checking in on Foursquare finally pays off
In celebration of Social Media Week 2011, Nokia has created the ‘Nokia Gift Machine’ to make Foursquare check ins more rewarding. The machine is currently installed at Social Media Week in Glasgow (#smwgla) from 19th – 23rd September.
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Toyota launches smart social app
Rating: Innovative use of HTML5 in marketing campaign
Social Snap Shot – a new application designed to target young, time-poor people with busy social lives by delivering a snapshot of their friends’ Facebook activity – has been launched by Toyota and Glue Isobar, a creative agency. The web-based app opens with a shot of the all-new Yaris, followed by a screen that personalises the app for each user. Continue reading
