Author Archives: Hans Cett

About Hans Cett

Hans Cett is an established freelance author and consultant specialising in the mobile communications industry. He also writes for Countdown2MWC - http://countdown2mwc.wordpress.com/

not at the expense of real life - myers Smartphones killing Brits sex lives

28% check their smartphones during sex act

They say that there’s an app for everything these days, so it should come as no surprise to learn that there are apps to improve your sex life. This discovery was made by none other than the UK’s Sun newspaper, of course. It then went on to rate five of the leading sex apps for iOS and Android. The article was prompted by shock findings from a survey carried out for TigerMobiles.com by market research and polling agency, Carter Digby. They asked 1,500 couples in the UK between 18-30 a range of questions on their sex lives and smartphone usage habits. A shocking 28 per cent revealed they have even checked their phone during sexual intercourse. Continue reading

- delaney IBM to sell iPhones & iPads – IDC comments

It’s all to do with MobileFirst for iOS apparently

If you’d asked GoMo News which was the most likely to happen – elephants flying or IBM selling Apple’s smartphones, up until now we would have gone for the elephants. However, in a historic moment [July 15th 2014], IBM together with Apple announced IBM MobileFirst for iOS. [Read the full announcement here].This means that IBM will start selling iPhones & iPads and will develop cloud services optimised for Apple’s iOS. Apple will provide hardware support for devices through a dedicated large-enterprise AppleCare programme. How has this come about? Well, the market for is currently comprised of affluent people in developed economies – with the possible exception of China. Anyway that market is now a mature and overcrowded. So selling to affluent businesses is the obvious answer. Below, John Delaney, associate vp for mobility with IDC, provides a comprehensive overview of what he sees as happening. Continue reading

true native advertising campaign - warner Native advertising campaign for Google Voice developed by Mapp Media

In conjunction with Essence Media, Songkick & MapMyFitness

A brand new, interactive native advertising campaign for Google Voice has been launched by Mapp Media . The campaign has been developed in conjunction with Essence Media and in partnership with Songkick and MapMyFitness. It pulls in information that is relevant to the user depending on the user’s environment and location. The Mapp Media campaign targets users according to factors such as context, location and interests. For example, when a music fan is on the O2 Venue page, the Voice Search ad prompts the user to ask for the best route to the O2 or which bars are in the O2. Continue reading

giving tourists something to do - bruce grant-braham City-Insights proves mobile tech can help tourists engage with local history

Oxford & Poole get QR code and NFC treatment

A digital consultancy, City-Insights , has found a way to bring historic places to life for visitors and tourists using readily available mobile technologies. They are invited to capture QR codes or tap NFC tags to take them to a bespoke web platform. This enables them to understand and appreciate a towns’ history; gain information and directions; find maps, hear stories and discover fun activities through their smartphones or tablets. All whilst they stroll around the streets. Amongst the first locations to receive this treatment across the UK are charming seaside town Poole in Dorset and famous university town – Oxford. Continue reading

vodafone_woman_with_phone Vodafone launches WorldTraveller roaming for USA & India

Take your UK minutes, texts and data to India for an extra £5 a day

Good news for Vodafone UK’s contract (Pay monthly) customers who want to roam with their mobile phones outside Europe – especially in the USA & India. Leading MNO [Mobile Network Operator], has just launched a new plan which enables those on contracts – including business travellers on certain business price plans, to take their existing UK minutes, texts and data with them whilst roaming abroad. Vodafone WorldTraveller is available for just £5 a day (including VAT) in the Australia, New Zealand, Egypt, Ghana, Qatar and South Africa as well as the USA and India. The deal is positioned as an adjunct to Vodafone EuroTraveller where Vodafone contract customers can roam Europe at a special price of £2 a day. Continue reading

Lumia_635_USA Available for 1st time in USA – Nokia Lumia 635

First day after Independence Day – the 4G LTE Lumia phone on T-Mobile USA

In just three day’s time, the impressive Nokia Lumia 635 – loaded with Windows Phone 8.1 (WP8), Cortana, & SensorCore tech will become available in the United States of America for the first time. It will be available for use on T-Mobile’s fast 4G LTE network and offer a Windows Phone based fast performing smartphone at an affordable price. The successor to the Lumia 521, currently the best-selling Windows Phone on T-Mobile’s network, the Lumia 635 will be available for purchase for $0 down, $7 per month for 24 months. It will be sold starting July 5th [2014] via the Home Shopping Network. Then online at T-Mobile.com’s web site starting on July 9th whilst on July 16th, this smartphone can be found in T-Mobile retail stores in white. Finally, on July 18th it can be purached from selected MetroPCS stores. Continue reading

saunders - can't wait to sink his teeth Sony appoints telecoms veteran Saunders to UK

Reviving handset supplier poaches him from arch rivals, Samsung

Japanese handset supplier, Sony (formerly Sony Ericsson) has appointed telecoms industry veteran, Warren Saunders as director of sales for the UK & Ireland. With over 18 years of experience in the UK and worldwide telecommunications markets, Saunders will now report directly to Sony’s vp for North Western Europe, Pierre Perron. Saunders has just spent five years with arch rivals, Samsung, where he was Head of Sales for two of those years. He originally joined Samsung Electronics in June 2009 as global account manager. The move could well revive Sony’s fortunes in the UK handset market. Continue reading

vision for global wi-fi - aggio San Fran & San Jose launch Wi-fi network to rival cellular

Currently it only works with iOS 7 devices, though
vision for global wi-fi – aggio
It seems that two Bay Area [USA] cities – San Francisco and San Jose, have decided to create the world’s largest municipal deployment of Hotspot 2.0 technology. It will have the potential to enable millions of visitors and residents [...]

proof point of our advanced technology - peters Mini cab app- Kabbee gets its 0.5mth user

And it works on Windows Phone 8 (WP8) too

London’s leading minicab comparison and booking app, Kabbee, has just celebrated its third birthday with its 0.5 millionth user downloads. GoMo News knows exactly why the app has become so popular. Firstly, London cabbies [black cab taxi] drivers accidentally gave the app a whole bunch of publicity when they protested against the Uber car booking app. (See ‘London cabbies spark 850% rise in Uber downloads‘). Secondly, anyone who has tried to negotiate with black cab drivers @ Heathrow airport will need this app. Thirdly it works on all leading OS – including Windows Phone 8 (WP8). Continue reading

Don’t spurn smartphone for the tablet Tradedoubler warns

Many tablets are being used as desktop PC replacements, anyway

It appears that new research from EMarketer has found that consumers are set to use tablets for 72 per cent of online purchases by 2018. However, Dan Cohen, regional director with Tradedoubler warns marketers and retailers not to ignore their smartphone strategies in order to solely focus on tablets as a result. Cohen explains, “”Smartphones are best for engaging with consumers on the go and influencing their purchasing decision with information and offers that will draw them towards your brand – particularly when they are standing in your shop.” It would be a huge error for any marketer or retailer to drop a smartphone strategy to concentrate entirely on the tablet. Continue reading

Amazon Fire just might revolutionise online shopping

But who will carry the smartphone in the UK for what price?

After yesterday’s [June 18th 2014] launch by Amazon CEO Jeff Bezos of its new Android-forked Fire smartphone, expects are once again predicting that the online giant could revolutionise shopping. The handset’s key feature is Firefly, a facility that lets the smartphone identify any of 100m products within a second and link to the product on Amazon’s website. Iin a rare media appearance, Bezos actually demonstrated Firefly. The company also said the $199 (£117) smartphone would ship on July 25th [2014] initally in the USA with AT&T. No news of a UK MNO [Mobile Network Operator] carrying the product on an initial exlcusive basis was given but the smart money is on Vodafone. Continue reading

opportunity for smartphones - wells 80% of smartphone users interested in healthcare alerts says FICO

Healthcare industry can reach out to consumers via mobile

A major survey by FICO has revealed that 80 per cent of people would like the option to use their smartphones to interact with healthcare providers. The list includes: – government and private insurers, hospitals, pharmacies, mail-order drug companies, third party administrators and clinics. Additionally, the survey also showed that 76 per cent of people globally are keen to be reminded of their medical appointments. A further 69 per cent would like to receive reminders to arrange appointments or alerts prompting them to take their medication. Continue reading

Rummage touts itself as ripe for Nokiasoft acquisition

We think that Google might be more interested

A UK-based software company called Computer ConQuest reckons that its software is ripe for acquisition from the new behemoth which is Nokiasoft – a term which it reckons has been coined by former Nokia chief, Stephen Elop. Apparently the company claims that Elop has suggested that neither ‘Microsoft Mobile’ nor Nokia will be the long-term brand names that consumers can expect to hear. Which is, of course, interesting. The company also maintains that the emergence of smartphones as devices utilised by millions of people o na daily has made information accessible with just a few clicks of the finger. So what has Computer ConQuest done to combat this situation. Launched a program – Rummage that only runs on Windows 7 (for PCs). Eh? Continue reading

taken in brazil with a lumia 920 Nokia in new stunt to pump up its mega-cameraphones

Lumia users enticed with up to £20,000/$33,500 in prize money

Finnish handset manufacturer, Nokia, appears to be making even more strenuous efforts to pump up its range of Lumia mega-cameraphones. Handsets like the Lumia 1020 and its successor, the Lumia 1050 boast a mind-boggling 41 megapixel camera. That’s not to say the cameras in other Lumia handsets aren’t up to scrathc because they are. Anyway, the handset supplier has come up in the UK with the Lumia Win Win Project. Beat the professionals using a Lumia cameraphone, and will match the prize money exactly. Although the samll print says the maximum payout is £20,000 ($33,500). Continue reading

JF Sullivan Apple’s toying with its iOS messaging prompts reaction

Acision reckons that MNOs should react with their own services

Apple’s proposed improvements to the iOS messaging application which were revealed at the company World Wide Developers Conference (WWDC) in San Francisco this week [June 2014] have caused a stir. What with Samsung revealing its first ever Tizen phone at the same time and the same town, obviously San Francisco was the place to have been. Anyway, GoMo News has had its ears bent by Acision‘s CMO, JF Sullivan, on this very subject. Sullivan reckons that by filling the gaps of its iMessage service, Apple is levelling out the messaging playing field. Continue reading