Author Archives: Submit Release
New research shows global mobile momentum
Google re-launches ‘Our Mobile Planet’ with the MMA
Six countries are the leaders in smartphone adoption
Press release
May 16th 2012. Google with the Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, has announced the launch of an updated version of ‘Our Mobile Planet’, a mobile consumer data resource that provides free access [...]
Go Cashless at Barclaycard Wireless Festival 2012
Barclaycard PayBand offers festival-goers the chance to experience a cashless weekend
Press release
May 15th2012. Barclaycard Wireless Festival 2012 is to be the first music event in the country to be fully contactless-enabled, giving music lovers the ability to enjoy the experience without having to carry cash. All vendors at the festival will accept contactless payments, allowing customers to spend less time queuing and more time listening to music. All forms of contactless will be accepted at the event including Barclaycard PayBand, a specially designed wristband that allows festival-goers to pay for goods quickly and easily using contactless technology. Continue reading
Kopparberg Cider announce ground-breaking music alliance between Spotify & Last.fm Kopparberg Cider announce ground-breaking music alliance between Spotify & Last.fm
Press release
May 15th 2012. Kopparberg, the premium cider from Sweden, will tomorrow launch a unique music app; the Kopparberg Festival Player. Employing the expert talents of Spotify and Last.fm, this is the first time these two music services have worked together on a brand-led project. Continue reading
The MMA mobile circus comes to town
The Mobile Marketing Association and Velti bring the Mobile Circus to town to coincide with mobile’s debut at 59th Cannes Lions International Festival of Creativity, June 17th 23rd 2012
Press release
May 14th 2012. The International Festival of Creativity – Cannes Lions, the Mobile Marketing Association (MMA), the leading global trade association for the mobile industry, and Velti, the leading global provider of mobile advertising and marketing technology, together have announced that the Mobile Circus is coming to town. A one-of-a-kind program celebrating the mobile channel, the Mobile Circus will make its debut at the 59th Cannes Lions International Festival of Creativity – the premier international advertising event – the week of June 17th-23rd 2012. Continue reading
Mobile Money Network and Universal Music UK launch virtual vinyl shops with Pretty Green
Virtual record stores bring more music to the High Street
Press release
May 8th 2012. Universal Music UK is launching a chain of virtual vinyl stores in tandem with fashion retailer Pretty Green and Mobile Money Network’s instant mobile checkout app Simply Tap. The virtual stores will be open for business 24 hours a day in the windows of 10 Pretty Green outlets across the country from May 24th until Sunday June 10th, selling a dozen titles ranging from The Rolling Stones’ Exile On Main Street to Elbow’s Seldom Seen Kid and Ian Brown’s The Greatest. Continue reading
IceWarp integrates corporate messaging with social media, offers high-volume e-mail traffic capabilities
IceWarp server version 10.4 delivers easy migration from Microsoft Exchange and gateway-level anti-spam protection
Press release
April 25th 2012. IceWarp, the global messaging and collaborations solutions provider, has announced the release of IceWarp Server Version 10.4 that for the first time fully integrates corporate e-mail applications with popular social media platforms and gives organizations qualitatively new [...]
Hipcricket completes AD SERVE integration with AD LIFE Platform to provide comprehensive Pre- and Post-click management and measurement of mobile advertising campaigns
Latest version of Hipcricket’s AD SERVE empowers agencies and brands to support all mobile advertising needs with analytics capabilities and enhanced, dynamic ad targeting
Press release
May 3rd 2012. Hipcricket, the one-stop mobile marketing and advertising subsidiary of Augme Technologies,has unveiled the newest version of AD SERVE, Hipcricket’s patented mobile ad server. Now fully integrated with the AD LIFE platform, AD SERVE is a self-service tool that empowers marketers to create, manage and optimize their mobile advertising campaigns throughout the customer engagement lifecycle-both pre-and post-click-across all mobile media, including mobile ads, SMS, QR codes, mobile sites, and applications. Continue reading
PayAnywhere swipes industry heavyweights to join mobile payments dream team
New managing directors bring credit card industry, global operations and business development acumen as PayAnywhere prepares for market expansion
Press release
May 3rd 2012. PayAnywhere, a leader in mobile point of sale solutions, has announced the addition of two payments industry titans to the company’s leadership team. Bringing decades of senior executive experience in credit card processing [...]
China overtakes US as largest smart phone market
Canalys highlights importance of understanding local app store and channel trends
May 2nd 2012. Canalys has released to clients its detailed smartphone shipment estimates by country for Q1 2012. Total shipments worldwide grew 45per cent year on year to 146 million units, but significant country and regional differences were apparent. Shipments in the US rose just 5per cent year-on-year, in marked contrast to the 81per cent growth seen across the Asia Pacific region. Shipments in China doubled and overtook those in the US for the first time. In Q1, China represented 22per cent of global smartphone shipments, while the US accounted for 16per cent. A year earlier these figures were the other way around. Of the top 10 countries for smartphones, half are now in the Asia Pacific region. Continue reading
Momac to develop mobile website for O2 loyalty program
Press release
April 25th 2012. Momac, a leading provider of mobile interface
solutions for operators, was recently selected to build and host the mobile site for the O2 Priority Tickets program, a site where O2 customers can get tickets up to 48 hours before general release to thousands of gigs and events across the UK. According to Momac Managing Director, Felicity Austin, the goal of the project was to offer end-users even more on-device services. O2’s new mobile site emulates the look and feel of the Priority Tickets website, giving members access to pertinent entertainment information and allowing them to log in and purchase tickets directly from their mobile phones. Continue reading
iPhone app downloads plummet in March, while mobile marketing costs hold steady, reports Fiksu
Daily downloads drop by two million driven by multiple converging influences
Press release
April 27th 2012. Fiksu, the industry’s first cost-effective mobile app user acquisition platform spanning the global mobile ecosystem, has reported that mobile app downloads plunged by 30 per cent in March, returning to pre-iPhone 4S launch levels. The cost to acquire loyal users dipped very slightly during the month. The Fiksu App Store Competitive Index (which measures the average aggregate daily download volume of the top 200 free US iPhone apps) dropped by almost two million daily downloads to 4.45 million daily downloads, down from 6.35 million in February. Continue reading
Over a quarter of Brits keen to use mobile payments
Increase in number of smartphone users willing to ‘wave and pay’
Press release
April 26th 2012. The appetite for mobile payments in the UK is strong with 29 per cent of British mobile owners keen to use their mobile more than cash or cards to pay for goods or services less than £20 if their phone had the capability. This is according to a recent YouGov consumer survey conducted online on behalf of Intelligent Environments (IE), a digital banking provider. The figure rises amongst 18-24 year olds who own a mobile phone, with 41 per cent who would choose to use their mobile more than cash or cards to pay for goods or services less than £20. Continue reading
iPhone 4S hits record high activations while iPads continue to dominate enterprise tablet activations
Good Technology’s Q1 2012 device activation report
Good Technology sees significant growth as Q1 activations nearly double the previous two quarters combined
Press release
April 26th 2012. Good Technology, the leading provider of secure and managed enterprise mobility and collaboration tools for a range of mobile devices, today released its quarterly device activation report for the first quarter of 2012. The full report – available here, provides a breakdown of smartphone and tablet devices activated amongst Good’s enterprise customers, which include eight of the top 10 financial institutions; seven of the top ten healthcare organisations; half of the Fortune 100; and companies from every major industry. The results demonstrate that companies continue to embrace the ‘bring your own device’ (BYOD) trend and accept new devices into the enterprise. Continue reading
O2 Wallet launches
Press release
April 26th 2012. O2 has announced the launch of O2 Wallet – a seamless and secure digital wallet service that will deliver the benefits of mobile money to more UK consumers than any other product or service currently available. Continue reading
Griffin launches three new in-car mounts for smartphones
Keep your smartphone close by and hands free
Press release
April 25th 2012. Griffin Technology, makers of innovations for everyday life, is this month launching to market three new in-car smartphone mounts to its successful DriveSafe range. DriveSafe is a comprehensive range of in-car products designed to limit driver distractions from mobile devices and avoid breaking highway laws. Continue reading
