Avot Media to power video to 100 HomeDepot Locations

by: Bena Roberts Tuesday, May 27th, 2008

Mobile Video company Avot media is getting into HomeDepot stores by live streaming video for Safety Quick Light.

What does this mean?

Basically, a company needs education products and videos and Avot is powering it.

From the press release
“Safety Quick Light’s FAST ATTACH connection system uses technology new to both the lighting industry and consumers,” said Rani Kohen, president and CEO of Safety Quick Light LLC. “We are pleased to take our innovation to the sales and customer education realm with the support of Avot Media’s mobile video capabilities.  The video will speak for itself and demonstrate how simple and convenient it is, for homeowners to building contractors, to safely and quickly install and remove lighting fixtures and ceiling fans.”

“Avot Media’s technology uses multiple discovery methods such as SMS, IVR or image capture to enable advertisers to communicate their offerings to consumers in real-time using videos targeted toward mobile device platforms,” said DeWayne Nelon, chief executive officer at Avot Media.  “By reaching consumers directly at their point of decision, advertisers have the ability to vitalize traditional advertising mediums and ultimately have a new means of influence on consumer’s purchase decisions.”

 

No related posts.

 

Leave a Comment

Next: Anam Named Top Innovator by GSMA
Previous: i-Level principal backer invests in Breeze Tech, Bluetooth marketing specialists

Newsletter

Enter your email address:

Delivered by FeedBurner

Search

  • Categories

  • Media Partners