Rating: GoMo says you only need faith in your brand really
There are obviously big opportunities for the right brands to become a 4G compatible MVNO in the USA, the Besen Group* obviously believes so. This is not an easy task as it requires potential 4G MVNOs to have a solid understanding of the US mobile broadband eco-system, along with spectrum holdings and spectrum propagation characteristics of each wholesale mobile network operator. Consequently, Besen Group CEO, Alex Besen, recommends that, “4G MVNOs perform a detailed market entry evaluation and develop a bottoms-up business case based on their licensed and unlicensed spectrum requirements prior to sign wholesale and managed services contracts.”
Amongst the key success factors for a US based 4G MVNO are two very obviously ones: – funding and branding.
Obviously, with this report Besen is very blatantly to drum up interest in its trying to drum up interest in a series of seminars the company can present.
But the list of potential 4G MVNOs is worth a quick scrutiny.
The list of companies on the verge of becoming 4G MVNO players is fascinating.
According to the Besen Group …
- Apple has filed a patent for its MVNO.
- Earthlink has signed a wholesale agreement with Clearwire.
- FreedomPop has signed a wholesale agreement with Sprint and Clearwire.
- Jolt Mobile has signed a wholesale agreement with Clearwire.
- Kajeet has signed a wholesale agreement with Sprint and Clearwire.
- Karma has signed a wholesale agreement with Clearwire.
- Leap Wireless has signed a wholesale agreement with Clearwire and Sprint.
- Republic Wireless has signed a wholesale agreement with Sprint.
- Ting has signed a wholesale agreement with Sprint.
- XO Communications has signed a wholesale agreement with Clearwire.
So who does that leave as big name brands that might just go for becoming a US 4G MVNO?
Well, there’s Amazon, Facebook, Google, Go Daddy, Microsoft, and Starbucks.
Interesting prospects, huh?
So, if you’re interested in what Besen might be able to offer we suggest you look at this.
* UPDATE: The Besen Group asked us to point our it is actually an international management consulting practice to the mobile industry.