Bet2Go revises its mobile offering to support WP7

Rating: We recommend their support database trawling

Just in time for the British Formula One Grand Prix at Silverstone on July 8^th 2012, Bet2Go has launched an all-new version of its app for smartphones. Not only has the UI been improved but the company claims it is quicker to bet with this new release. The most impressive part about this announcement is that Bet2Go has trawled its support database and discovered that this latest release covers a previous problem GoMobile News encountered with this app. Namely that it wouldn’t work on a Windows Phone 7.5 (W7 Mango) handset (the Nokia Lumia 800). We can confirm that the ‘other smartphones’ version of the app is compatible with W7 Mango.Somewhat intriguingly, along with the standard iOS and Android versions of Bet2Go, there are no one but two Java versions – one for standard Java phones and one for Touchscreen handsets.

Sadly, GoMobile News didn’t have the opportunity to dig out a handset to test these Java versions of the app but we rather suspect that they are aimed at older Nokia handsets.

We suspect that Bet2Go’s app developers are driven by what consumers actually ask for – rather than the whims of a marketing department which believes that an iOS app plus an Android app are sufficient.

The only down side to Bet2Go is that you still need a separate account with one of the bookmaking companies. Luckily, GoMobile News‘ associations with betting via mobile go right back to the good old days of WAP.

So we already had an account with Blue Square which we can use in conjunction with Bet2Go. In time honoured fashion we shall probably place a bet on the F1 race at Silverstone to test the app. But can we pick the winner?

Anyway, GoMobile News would recommend Bet2go’s approach to other mobile app developers. Trawl your support database to see what bells and whistles are really needed rather than taking a suck it and see approach.