Better late than never CTIA overview Mobile Barcodes and Mobile Search
OK, so first of all our sponsor list rocketed during CTIA – so thank-you everyone. In particular NeoMedia and Medio Systems– not forgetting NetBiscuits, RingRing Media and Zinadoo.
Overview of coverage here:
NeoMedia
Goldsponsors
http://www.gomonews.com/neomedia-gold-sponsorship-for-ctia-starts-today/
Breakfast with Iain McCready
http://www.gomonews.com/breakfast-with-iain-mccready-neomedia/
David Miller and Iain McCready
http://www.gomonews.com/interview-with-david-miller-mobile-discovery-and-iain-mccready-neomedia/
Papa John’s Pizza
http://www.gomonews.com/neomedia-and-papa-john%e2%80%99s-deliver-free-pizza-on-the-go/
Medio Systems
Morning with Brian Lent
http://www.gomonews.com/weds-morning-briefing-with-brian-lent-ceo-of-medio-and-brians-exclusive-video-thoughts-on-medios-partnership-with-admob/
On the show floor with Brian Lent
http://www.gomonews.com/ctia-on-the-show-floor-with-brian-lent-of-medio/
Final Day round-up
http://www.gomonews.com/brian-lent-cto-chairman-medio-gives-us-his-final-day-roundup-and-final-thoughts-of-ctia/
Morning Medio
http://www.gomonews.com/good-morning-brian-lent-from-medio-and-the-nokia-party/
Apart from that the other big news was from Mobile Barcodes and CTIA.
White Paper from CTIA on Mobile Barcodes
http://www.gomonews.com/ctia-camera-phone-based-barcode-scanning-white-paper/
Bena Roberts turns Green on White Paper from CTIA
http://www.gomonews.com/ctia-white-paper-on-mobile-barcodes-part-2-%e2%80%93-bena-roberts-turns-green/
Neo Media responds to CTIA White Paper
http://www.gomonews.com/neomedia-commentary-on-ctia-code-scan-action-team-white-paper/
UpCode USA Response to CTIA White Paper
http://www.gomonews.com/upcode-usa-response-to-ctia-mobile-barcode-paper-and-registry/
UpCode UK Response to CTIA White Paper
http://www.gomonews.com/upcode-uk-ceo-mark-hendriksen-on-ctia-mobile-barcode-scan-action-white-paper/
NextCode Response to CTIA White Paper
http://www.gomonews.com/jim-levinger-ceo-nextcode-on-ctia-white-paper-on-mobile-barcodes/
So what did we think?
Well, CTIA was really flat this year. It was very small and telling sign of the credit crunch. The mobile barcodes white paper made my event as I actually felt the real and complete non-understanding of the mobile barcode industry.
Mobile barcodes are set to be one of the biggest revolutions - link advertising, marketing and barcodes (and I hear Medio is even talking mobile barcodes with search – listen to the video interview with Brian Lent)… so it’s a HUGE area.
I still can’t believe that CTIA has messed this up this badly and I will be sending CTIA a letter from GoMo News with all of the feedback that we received on that White Paper. What I haven’t published is the mobile operator concern and the confusion the paper has caused to the mobile operator world. I am under NDA for many things –but I will do my best to talk to CTIA and find a solution or something that is good for ALL mobile barcode providers including Scanbuy – a company that I am disappointed with for not reaching out to me despite me trying several times.
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