Oh the power of the press!
Taking on board what some might regard as pretty harsh criticism from GoMo News (OK and points made by others, too), Brit firm miappi has made some changes to the Miappi UI. Okay, the actual service was still very much in beta when we wrote about it but originally users were greeted by a wall with just 12 tiles. Those displayed a summary of recent posts but not in strict chronological order. If you know your own content (and obviously most do) that would be confusing because there wouldn’t appear to be any logic to why certain things were being displayed. Which is why GoMo News described the results as “jumbled” in our original story – ‘Social media aggregator miappi disappoints‘. Miappi now looks different.
As miappi director, Toby Britton explains, “For paying corporate users the intention has always been to give them control of that area to use as they want.”
“They will be able to hide posts or fix posts in place in order to promote certain things.”
He adds, “Well, we’re keeping that functionality but we’ve also decided to improve the Tile wall experience.”
So, now what the user sees when they first arrive is a tiled and chronological view of posts.
The newest posts are at the top and as the user scrolls down they go back through historical posts.
They can then click through to read the complete posts and interact (retweet, Like, comment) with it.
If they prefer, the viewer can switch from the ‘Tile’ view to the ‘List’ view, or they can click into the individual network timelines.
While still pretty much in Beta, miappi is ironing out the user experience but overall we think this is working pretty well now.
Now, although Toby menioned native apps for Android and iOS, he neglected to mention that theyare still in progress and should be in the app stores later in 2013.