Buzzcity growth both up and down in Q4 based on mobile advertising index

BuzzCity reports growth in mobile ad networks

Mobile advertising provider BuzzCity (and owner of social network mygamma) has announced its new mobile advertising index.

The figures are interesting as growth is high in the US (nearly 50%) which is an improvement -but also expected as the US is a new market for Buzzcity.

The press release is very positive about this growth in the US, despite the economic downturn but I am not so sure about the actual figures.  Decline is evident as well as growth and Kenya has also take a hit.

Indeed developing country growth is evident -but Buzzcity has a niche penetration in emerging markets. It is a great mobile ad network in South Africa and I feel with the state of the mobile advertising market as it is - it must focus on its strengths rather than competing with US.