Call Genie makes available its Mobile Local Search Product Suite

Rating: Jean Genie

Local media search and advertising provider Call Genie Inc have announced the general availability of its Mobile Local Search Product Suite. Call Genie started off as a single product which delivered Voice Activated Category Search.

The updated application now delivers a “full range of local and mobile search and advertising business models, from traditional directory assistance to pay-per-call and free, ad sponsored services,” according to Michael Durance, CEO of Call Genie.

The Call Genie product suite includes three product lines: CG Interact, CG Open and CG ADvantage. These product lines provide directory assistance providers, Yellow Pages publishers, wireless carriers and search engine companies, the applications and technology platforms required to deliver innovative mobile local search services that lead trends rather than respond late in today’s shorter consumer adoption cycles.

Consumers are getting accustomed to the delivery of local mobile services based on their location and the delivery of relevant local content to mobile devices offers an opportunity for marketers to deliver rich media content such as maps, reviews and directions. According to Call Genie the “CG Mobile Local Search Product Suite is specifically designed to deliver a positive user experience to mobile consumers and, in turn, generates valuable targeted local advertising space.”

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