Archive for Mobile Ad&Mktg

SMSpup Mobile Advertising in Australia

by: Bena Roberts August 26, 2008

I read an interesting article here today http://www.news.com.au/entertainment/story/0,26278,24236828-5007185,00.html

Federated Mobile Search Medio Verizon and Google

by: Bena Roberts August 25, 2008

I just read through notes of an interview I had with Brian Lent from Medio (CEO) earlier this year.  Also with an phone interview I had with Michael Libes (Co-Founder) on Federated Mobile Search in December last year.

Is it worth running mobile advertising campaigns in August?

by: Bena Roberts August 25, 2008

Zoinks. Does advertising just dry up in the summer or what?  I have lots 60% traffic and my payments are down by 70%. What is causing this serious drop in eyeballs and click through rates on my online sites.

Mobile Search: Verizon Google? Has the world gone mad?

by: Bena Roberts August 22, 2008

I read a few comments and articles on the rumour that Verizon and Google will partner for mobile search.  I think it was the Wall Street Journal newspaper that said Mobile Search is anaemic?

Comments on Nuance and SnapIn

by: Bena Roberts August 21, 2008

Mystery man 1001 sent me an email with some interesting comments on Nuance and SnapIN. He doesn’t want to me named but he made a very interesting point that I missed.

Something dawns as Nuance buys SnapIn

by: Bena Roberts August 20, 2008

I read about Nuance set to buy SnapIn last night but was too tired to write about it and needed to digest this.
So at 4am this morning my new Maggie Thatcher style wake up time I looked through my old BKI Media notes.
Then I realised something huge.

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