Category Archives: Mobile Content
Mobile proves itself as a news media platform: Verve reports its 2009 figures
Verve Wireless is a company that really interests me, personally. It straddles the border between mobile media and news media, creating customised mobile apps for local media companies including TV stations, newspapers and radio stations. As a former newspaper employee, I’ve always felt that mobile is a great direction for news to go in. And the readership figures that Verve Wireless is racking up show that it is a viable channel. Continue reading
madvertise das deutsche AdMob
Carsten Frien, Mitgründer und CEO von madvertise, wird am 28.1. 2010 auf den M-Days zum Thema „Mobile Performance Marketing“ sprechen, unter Berücksichtigung der Schlagwörter „Mobile-In-Application-Advertising“, „effizientes Targeting“, sowie „Advertising Marktplatz“.Folgende Fragen vorab an Carsten: Continue reading
Tetris is now the most purchased mobile game ever: Alexey Pajitnov dances with joy
When Tetris was first released in the mid-1980s, its creator basically got screwed. Under the USSR, the government held all copywrites and the game was distributed for free. With the founding of the Tetris Company in 1996, Alexey Pajitnov has been able to draw profits from his creation – so the news that it is now (once again) the most downloaded mobile game in existence is welcome news. Continue reading
Metrics is the word as new start-up Ground Truth to launch next week
There have been immense improvements in mobile metrics. But new start-up Ground Truth is set to launch on January 25th with a different type of spice. Continue reading
Microsoft banking on Xbox Live to boost Windows Mobile sales
Back in July, Shane Kim, corporate VP for Microsoft Game Studios spoke about how Microsoft wanted to take Xbox Live out of your living room. At the time he said that Windows Mobile was the most likely platform for that. And now that prediction has come true, as Microsoft is advertising to hire people who can help them port Xbox Live games to its mobile phones. Continue reading
Fancy being a DJ? Try new iPhone app Soundtrckr
You find that most people who listen to music also love to share their music. A new iPhone app called Soundtrcker is combining playlists, location and social networking to allow users to “broadcast” radio stations to one another. Continue reading
Send a dancing Santa with an Augmented Reality mobile Christmas card
This is just too cool. I’m not sure how useful it actually is, but it’s maybe the most fun use of Augmented Reality I’ve seen to date. Mobile company Muzar has applied AR to Christmas cards – so you can deploy a fat, dancing Santa into your friends living room. Continue reading
Christmas time means Christmas cards – but mobile MMS and SMS is simply better
I had a cup of tea with my parents last night as they wrote out their Christmas cards. This is something that neither I nor anyone else my age does anymore. So it’s funny that this story should land in my inbox today – Sharpcards, one of the world’s largest provider of mobile ecards, has claimed that even though we’re in the early days of the festive season the number of mobile ecards sent is up by 33%. Continue reading
Zavers and DIDMO team for retail gift mobile application
Didmo’s Magmito tool has been used with the Zavers mobile coupons saving solution to create a mobile advertising and content application. Continue reading
Guardian iPhone application proves that people will pay for quality on mobile
I had some nice things to say about the mobile application for the UKs Guardian newspaper earlier this week – so it pleased me today to see that it has been downloaded over 9,000 times, despite costing over two pounds. Continue reading
The Guardian shows it’s really serious about mobile media with iPhone application
The Guardian is one of those newspapers that has always made a great effort when it comes to on-line stories and media. You could rely on the Guardian to spread the word about emerging technologies, online behavior and amusing memes to those who were less likely to encounter them on-line. And now it is moving further towards new media with a brand spanking new iPhone app. How have they done? Pretty damn good. Continue reading
Waiting for the bandwidth hammer to fall – AT&Ts mobile data threats made simple
This week saw AT&T making some bold announcements concerning flat-rates for mobile data users… and not in the direction that you might want. The high amount of data being consumed by a small segment of the mobile using public has caused AT&Ts head of Wireless, Ralph de la Vega, to make some pretty non-specific threats aimed at high data users. Continue reading
F5 says it can cure mobile internet bottlenecks
Rating: Side-effect is whole bunch of interesting stats
With mobile data traffic set to grow by as much as 10 to 15 per cent a month, network operators are facing a dilemma. How do they expand capacity? An ideal solution would obviously be cost effective. F5 Networks says that intelligent cacheing is the solution.
The aim [...]
Beware the dangers of free SIM reader software
Rating: All because the original disk doesn’t work
In plenty of circumstances the ability to directly read the contents of a SIM card to a Windows PC is a great boon. Especially if you want to retrieve the saved phonebook’s entries on the card. Danger lurks, however, if the software supplied with the SIM card reader [...]
