Category Archives: Mobile Marketing
Berlin-based Aupeo! is pretty clear on what it wants to be – a personal, digital radio service. It’s not bound to computers, tablets or mobiles; Aupeo! wants to stream audio to any Internet capable device. With users in over 40 countries, Aupeo! is looking at ways to start making revenue from the scale it has achieved, and has just announced a deal with mobile advertising company Smaato. Continue reading
BuzzCity is a mobile content, media and advertising company that we love to follow here on GoMo. The company targets lower-end devices around the world, and has been having huge success feeding advanced content to non-smartphones. May 2011 was it’s most successful month ever in terms of mobile advertising – serving 10.5 billion ads. And the company claims that white-box devices are one of the biggest drivers. Continue reading
* Mocom partners with leading Image Search technology provider, Mobile Acuity, to provide Image Search services initially in Australia and other countries to follow.
* Mocom enables marketing and retail mobile applications and services into the Australian and other markets
* Mobile Acuity was selected after evaluating all of the available Image Search providers
Joint project with the Porto University’s School of Engineering (FEUP) highlights key findings regarding mobile service delivery
One of my friends at Airwide Solutions contacted me today and asked why I didn’t cover the news of the company’s sale to Mavenir Systems.
Yikes. I have to say that I was out and about and missed it. But we love Airwide Solutions. They were very regular and strong backers of GoMo News from an [...]
Mobile operators have this dreadful habit of flat-out lying to people about what they can actually do. So I’ve been very interested in the continuing efforts of Australian regulators to whip them into shape – and today sees a major move from the Australian Communications and Media Authority (ACMA), as it releases a report and recommendations to ban the use of misleading terms in operator advertising.
What do music festivals and University have in common (apart from the questionable facial hair, hyper-sexual atmosphere, vast quantities of booze and drugs, and abundance of ironic t-shirts)? Mobile applications, of course! In February this year, we reported that Australian mobile advertiser Motopia had bought its own app developer: 2moro. Now we’re seeing the fruits of that union, as Motopia has signed an exclusive UK distribution agreement with Educate Ltd. for its mobile comms platform Lemon & Lime. Continue reading
There’s a very cool weekly gathering in Nashville, called Musician’s Corner. For a few months during the year, every Saturday there is a free outdoor concert where new talent can play for an audience of music lovers. The Musician’s Corner has now signed up with Mogreet to promote the events over mobile. Continue reading