Category Archives:
mobile news

Royal_soc_report Phone records can be used to predict unemployment

That’s what US researchers now reckon

Here’s a highly unusual employment of mobile phone records. A bunch of six US-based researchers writing in the Royal Society publication, Interface, claims that by examining call detail records [CDRs] from mobile phones, it is possible to infer job loses and then predict which areas will be adversely affected. It beats using phone data solely to try to hone mobile advertising more effectively. The report – entitled ‘Tracking employment shocks using mobile phone data‘ is the work of Jameson L. Toole, Yu-Ru Lin, Erich Muehlegger, Daniel Shoag, Marta C. González, and David Lazer, all of whom are based in US universities. The data, however, appears to have come from a European town where a large factory was closed. Significantly, after the closure the residents appeared to make only half as many phone calls as before. Continue reading

ee brings up the rear- headland BT definitely buying the wrong UK MNO

Worst High Street retailer – official

As UK incumbent Telco – BT (formerly British Telecommunications) moves closer to offering a four-play package to Brit consumers, GoMo News uncovers definite proof that the company is trying to buy the wrong MNO [Mobile Network Operator]. Regular GoMo News readers will know that we have always maintained that BT should buy the O2 network back. One of the reasons why BT finally picked EE not O2 was because EE has the numerically higher High Street presence. Unfortunately, EE has just been awarded the gong of being the UK’s worst High Street retailer in terms of customer satisfaction. That’s not just the worse out of all the mobile phone chains but the worse retailer period. Luckily, BT is still going through the typical Brit ant-trust procedures. So, theoretically, it still has time to pull out. Continue reading

GoMo has yet another run in with EE’s retail arm

Refuses our fit-for-purpose argument

Relations between GoMo News and UK MNO [Mobile Network Operator] EE appear to have dropped to an all-time low. One of the company’s retail stores in Poole, Dorset sold us the completely wrong product. And then refused a refund when we pointed out the item was not “fit for purpose.” This episode has also revealed that EE has plans to discontinue support for Orange as a separate network after December 2015. So retailers better get rid of their Orange branded stock before that date. Continue reading

Z3+ no heart rate monitor - kerr Sony creates confusion with latest Xperia naming convention

Is it a Z3+ or a Z4? Users need to know

It’s not very characteristic of an established player such as Sony to make a complete hash of its handset model conventions but it appears to have achieved this feat with the launch of the Z3+ worldwide. Except in its home market – Japan, where the same device will be known as the Z4. In a world where everything can be discovered online, “Muddying the waters with different names for the same handset could lead to consumer confusion, warns Rob Kerr, a mobiles expert with uSwitch. GoMo News wonders whether this messing with the numbers 3 and 4 could have something to do with the fact that the number four is unlucky in some countries – particularly Korea. It’s a bit like Apple launching the iPhone 13 (if the US based company is lucky enough to get that far). Which is why here at GoMo Towers we thought that Samsung wouldn’t launch a handset known as the Galaxy S4. (See here). Continue reading

- grimson Yttro gets over 2 million game app views

iOS version still to launch though

Having launched a mere six weeks ago [March 2015], Yttro Mobile claims that is changing the face of content discovery as we know it. Certainly for games fans. It revealed that its disruptive mobile platform, Yttro Game App Discovery, is already conquering the Android world. That’s thanks to over 100,000 downloads since the launch which has resulted in more than two million game app views inside Yttro. On top of that it can boast some 200,000 plus install referrals to Google Play. The only fly in the ointment? Well, the iOS version for iPhones, etc is still not with us despite being promised soon. Continue reading

audience-first strategies- naggar Programmatic marketplace growing significantly says Turn

Mobile and video ad spend increasing

Turn, the digital marketing hub, has released its Advertising Intelligence Index report which reveals data-driven marketing trends worldwide. Overall, the last twelve months is shows significant growth in the programmatic marketplace. This is probably due to broader adoption of programmatic buying on all channels globally. Mobile and video advertising has seen increased spending and growing competition as brands and agencies embrace programmatic. Both the EMEA and APAC markets continue to mature towards stable levels of high competition. Continue reading

Another one nearly bites the dust

Another smartwatch that is …

With the advent of the Apple Watch (iWatch), here at GoMo Towers we thought we ought to put the previous generations of smartwatches through their paces. AFter all, you can’t seriously comment on the failings of the cheerleader for wearable technology is you haven’t tried the competition. We seem to have fixed on Sony’s products as good examples. However, GoMo News has immediately identified what appears to be the Achilles Heel of the smartwatch – thr device’s water resistance. So far, by taking the original Sony smartwatch into the bath, we have ended up with an unuseable device. Now, it seems that our Sony Smartch 2 is set to follow suit as the result of water damage. The million dollar questions is … “Will Apple Watch owners put up with the loss of $400 (minimum) of technology if they merely forget to take the smartwatch off their wrists? Continue reading

Vodafone UK hints at recruitment drive

May need more bodies to deliver Ready Business

Vodafone UK has effectively admitted it might well be on a serious recruitment drive if its new offering – Ready Business, turns out to be successful. Ready Business is being marketed as a service which should enable businesses of any size – SMEs as well as multinationals deal with “an increasingly complex business environment.” The service has gone live today [May 18th 2015] according to advertorials place in the likes of The Times newspaper. Top execs – including Vodafone UK’s UK enterprise director, Phil Mottram, have apparently taken part in an event named ‘Ready Day’. Over 500 employees – from the company’s circa 12,000 workforce, should have taken part. If all their roles prove viable, that is a massive recruitment requirement. Continue reading

digitally savvy retailer - wade-gery Marks & Sparks admits to Net blunders

Then claims it is UK’s most digital-savvy retailer

In a somewhat revealing interview with the UK newspaper – The Sunday Telegraph, Marks & Sparks’ [Marks & Spencer's] director for multichannel, Laura Wade-Gery, made some startling admissions about the leading retailer’s online performance. For example, after spending £150 million rebuilding the Marks & Spencer web site, the company experienced a 8.1 per cent decline in online sales in the first quarter after the relaunch. One good reason was probably that the relaunch forced its six million existing to regegister. But GoMo News wonders whether enough emphasis was place on mobile and tablet compatibility. That said, M&S did reveal that it is planning a cooking app for the Apple iWatch [Watch]. Continue reading

seismic shift  - prins UK is world’s No. 1 in mobile payments says Adyen

Google & Open Handset Alliance closing gap on iOS

The UK is the world Number One in mobile payments, according to Adyen – the global payments tech experts. The company has just published its latest quarterly Mobile Payments Index (MPI), which tracks mobile payment data from web-based transactions across Adyen’s customerbase. In terms of individual markets, the UK stands head and shoulders above the global averages. In Q1 2015, 44.4 per cent of online payments in the UK were made using a mobile device up from 36.9 per cent in Q1 2014 . Additionally, Asian markets have for the first time broken the 20 per cent barrier for online mobile payments. Interestingly Adyen says that still rules the roost, but Google and the Open Handset Alliance are closing the gap. Continue reading

adyen-pay-jan15 Over 27% of global online transactions are now on mobile devices says Adyen

The USA shows strong growth to 26.7%, while the UK leads the way at 44.4%

Press release

April 30th 2015. Adyen, the global payments technology company, has published its quarterly Mobile Payments Index (MPI), which tracks mobile payment data from web-based transactions across Adyen’s customer base. Online payments made using mobile devices continues to rise globally according to the findings, now accounting for 27.2 per cent of the total online payments made in Q1 2015 – up from 25.8 per cent on the traditionally high online spending period of Q4 and up a massive 39 per cent on the corresponding period last year. The average transaction value (ATV) of digital goods purchased via tablets has surpassed the figure for desktops/laptops for the first time since Adyen began publishing the Mobile Payments Index in June 2013. Continue reading

continued strength of iphone & app Store - cook Samsung retains smartphone crown despite iPhone’s Chinese sales

Sales in China did rise 71% though

Although Apple’s recently released figures (the quarter ending in March 2015) show that sales of the iPhone in China alone rose 71 per cent to £10.8 billion ($16.8 billion), research from Strategy Analytics showed that Samsung still retains the smartphone crown. It wasn’t just in China, either because overall iPhone sales were up by an impressive 40 per cent. The Cupertino based tech giant sold 61.2 million iPhones in this last reported period – up 40 per cent and above expectations. The company raked in profits of £8.7 billion ($13.6 billion), up from £6.6 billion ($10.2 billion) in 2014. However, Samsung recaptured the No.1 smartphone seller slot by shipping 83.2 million devices in Q1 2015compared to Apple’s 61.2 million. Continue reading

sure-shot mood booster - brecht Doodle app makes organising social meet-ups effortless

Free app puts a stop to the endless & painful game of planning ping pong

Press release

April 15th 2015. Doodle, the world’s most popular social planning tool, has launched its new iOS app for the iPhone. The free app spells the end of organisational chaos amongst friends, lovers or family members to ensure users always get a date in the diary for those unforgettable social occasions. Trying to get a group of friends, relatives or, even worse, stags and hens to agree on date and time for a social event is a stressful and painful task. In fact, research shows that 61 per cent1 of Brits have axed group events after the agonising and drawn-out planning process of sorting out a date. Continue reading

Watch once again expected to impact mobile payments

Industry comment from Powa’s Wagner

Ahead of the Apple Watch’s global launch on Friday April 25th [2015], another industry observer has sent GoMo News his comments on how the Apple Watch will make waves in mobile payment. (See ‘Watch to increase Apple Pay’s popularity‘). E-commerce and mobile expert Dan Wagner, CEO of Powa Technologies, believes that The launch of  the Apple Watch marks the first time consumers will have access to a product that combines two of the fastest growing technologies in recent years: – wearable technology and mobile payments. Another noted analyst, Ming-Chi Kuo, has estimated that pre-order numbers are around 2.3 million units with Apple expected to ship between 15 and 20 million Apple Watches in 2015. Continue reading

Aeromobile_inflight GoMo needs friends & relatives of MH370 tragedy to come forward

There could be vital evidence buried in your call records

Once again here at GoMo Towers we have been contacted by some-one with a keen interest in all of the conspiracy theories surrounding the disappearance of Malaysian Airlines flight MH370. This time it is the turn of an avid flyer and blogger – Barrie Taylor who lives in South Africa. Barrie left GoMo News a comment about our story concerning the alleged pressure group – Voice 370 (see here). Now Mr Taylor’s arguments make a great deal of sense to us but he also argues that there isn’t any actual evidence concerning where the plane might have crashed. We think the opposite. Call records held by mobile phone operators could help pinpoint the final flight path of this tragic airliner. If only friends or relatives of the passengers/crew would contact us. Continue reading