Category Archives:
mobile news

last inmarsat ping fits merlindown theory Australians looking in wrong place for MH370 debris

Try Vietnamese not Sumatran coast

Recent reports are highlighting the views of Australian Transport Safety Bureau crash investigator, Peter Foley that “Something is going to wash up somewhere on the beach.” He’s referring to debris from the ill-fated Malaysian Airlines flight MH370. We’d agree with him. But Foley says it will be found “most probably in Sumatra.” GoMo News reckons he’s got entirely the wrong place. The search should be concentrating on Vietnam not Sumatra. We’re converts to the Merlindown Science theory that the plane flew in a circle before crashing into the sea just off the Vietnamese coast. What’s more, the Merlindown view ties in with our own belief that crew and/or passengers tried to make phone calls from the plane. The company’s experts believe it was within cellular range at Position 5 on their map. (See Missing MH370 aircraft disappeared off Vietnam). Crucially, Merlindown has translated its theory in Malaysian here). Continue reading

could gent help BT to buy Vodafone instead of O2? BT may finally get to buy O2 back

Always rued the day it spun off Cellnet

Back in December 2013, GoMo News wrote, “We’ve long known that BT (formerly British Telecommunications) has rued the day it decided to sell off its mobile phone network. Known as Cellnet, it is effectively now the O2 network which is now owned by Spain’s Telefonica.” Well, wouldn’t you know it. Almost a year later, BT has confirmed deal talks with “two UK mobile network operators, of which one is O2.” Told you. Just to keep us guessing, it won’t say who the other mobile network operator [MNO] is, but most people think it is EE. We’d ask, why not Vodafone? After all, it is British, too. BT’s move its widely thought to relate to the popularity of ‘fourplay’ amongst European MNOs at present. Continue reading

apadmi_award Apadmi scoops prestigious award @ Appsters 2014

Manchester-based company fight off fierce competition

One of the most highly sought-after awards in the app world has been won by Apadmi, the UK’s leading mobile app developer. Manchester, UK-based Apadmi won the ‘App Developer 2014′ category at The Appsters 2014, which was held at the O2 in London, England on November 12th [2014]. The company fought off fierce competition to collect the award from a seven-strong shortlist. The App Developer 2014 category recognises developers that have demonstrated some or all of the following qualities: – triumph over adversity; outstanding work in the world of app development; problem-solving; fire-fighting; innovation; success; and flying the flag for developers everywhere. Continue reading

World’s first cab app to launch loyalty programme

Kabbee users get miles ahead, with its new loyalty programme

Press release

Kabbee, London [ UK]‘s leading licensed minicab comparison and booking app, is taking the lead in the industry, as the first cab app to launch a loyalty programme, called Kabbee Treats. Launched on Novemeber 12th, Kabbee Treats will includes rewards from some of London’s best-loved brands such as LateRooms.com, Naked Wines, Pact Coffee, Hubbub, Housekeep, LOVESPACE and La Gourmandina. These popular brands will complement Kabbee’s own rewards, which includes a full refund for late cabs as part of its 5 Minute Punctuality Promise, an upgrade to a premium car and free credit to say thank you to loyal users. Continue reading

- bensadoun iPhone 6 users switch over to enhanced 4G voice calls

Newfield Wireless reveals 5 fold drop in 3G voice calls on US networks following launch of iPhone 6 & 6 Plus, as Apple device triggers consumer uptake of VoLTE

Press release

November 5th 2014. Newfield Wireless, a Tektronix Communications company and provider of next-generation Radio Access Network (RAN) geoanalytics, reports voice calling over 3G on the iPhone 6 and 6 Plus devices has dropped sharply across mobile networks in the USA and is one-fifth of that on previous iPhone models, as users adopt Voice-over LTE (VoLTE) services. The analysis is based on data generated by Newfield Wireless’ TrueCall platform, which is uniquely positioned in the network to provide the visibility and real-time information needed to assess the delivery and performance of VoLTE. Continue reading

New Brit gig app has multiple flaws

App’s authors new another roll of the Dice

Here @ GoMo News, we’d argue that carefully picking an app name is essential for success. Sadly, a new UK gig booking site neglected this cardinal rule by picking the name -Dice. There are already a multitude of Android apps on Google Play with the same or similar name – thanks to the popularity of gaming/gambling apps. If the app’s co-creator, Phil Hutcheon, thinks the old adage – KISS [Keep It Simple Stupid] still applies then he’s very much mistaken. This app is no more than a highly selective gig list with a booking feature bolted on. Big Deal. Compare Dice’s app to Lemonrock’s Android app. Continue reading

jury is still out - petosa Ads on social media are inevitable but not yet successful

Rational Interaction’s Petosa questions Snapchat’s first foray

The monetisation of social apps and platforms appears inevitable. Given Snapchat’s recent foray into advertising with its video ad unit for the film Ouiji and its warning to US based users about pending advertising (see our previous story here), it seems only a matter of time before other currently free platforms build partnerships with brands. While the producers of Ouiji are shamelessly touting the campaign’s unprecedented “success”, it leaves some observers  wondering just how effective it actually was. One of those is Selina Petosa,  chief creative strategist the integrated digital agency Rational Interaction. She believes that  there is a struggle between how brands balance content of the ads with the needs of their users. Which  is why Snapchat has been unsuccessful in matching the medium with the message. Continue reading

savings for users have soared  - markin Roaming specialist hits its 2014 targets 62 days early

Top Connect’s TravelSim service now has 5m+ users

Claiming to be the only pre-paid service to offer quality communications at unbeatable rates, Top Connect has announced that its TravelSim roaming service has hit its 2014 targets two months early. It can now boast a customerbase of  five million who collectively have saved over $280 million in roaming charges. This compares with a userbase of 3.6 million at Q1 2014 which generated collective savings of just over $200 million in 2013. The company puts its success down partly to attending key industry events in order to recruit quality distributors. Continue reading

Failo_logo Feelings running high in taxi apps war

Cabbies being urged to “Delete the app and win back revenue”

Here in the UK capital (London) feelings are running high as there is heightened tension around the use of mobile phone apps by consumers. The arch enemy in all of this this – (as far as GoMo News was aware) being the Uber app. This US-based service has angered London Cabbies [Black taxi cab drivers] who complain that the app gets around existing regulations intended to protect passengers. Added to this there are scare stories emerging about the behaviour of Uber drivers. For example, a Californian site, Valleywag, ran one about a woman abducted by an Uber driver here. But even the Hailo app which is aimed at Hackney Carriage drivers is upsetting London Cabbies, it seems. Continue reading

underlying appcosts still rising - alder Apple’s iPhone 6 & iOS 8 increase loyal app user cost by 34%

Fiksu’s Indexes show how latest launches affect developers’ costs

A massive increase (34 per cent) in the cost to developers of maintaining loyal app users has just been reported by Fiksu. The latest Fiksu Indexes (for September 2014). The company is blaming the rise on the impact of iOS 8 and new iPhone 6/6 Plus launches on app marketing. Fiksu says that whilst it reports onthe increase month-over-month and year-over-year, “it is important to note that there is more enthusiasm for devices and apps than ever before.” Not all of it is down to Apple. Events in the Android world will have some influence. However, Cost Per Loyal User (CPLU) on Android dropped to $0.08, down 10 per cent month-over-month and 9 per cent year-over-year. Continue reading

put through the legal grinder - rust Brit rails against Apple’s baseless trademark dispute

Given up trying to sue Amazon so why us says Rust?

A tiny Brit company is complaining bitterly at the tactics of California’s finest – Apple, which appears determined to secure the English word ‘app’ as its own trademark. Tony Rust, md with Apt Projects which owns the TCM Big App Store has told GoMo News that Apple’s attempt to prevent it using the trademark ‘TCM Big App Store’ is totally baseless; an absolute farce; and misuse of process. “After receiving Apple’s 77 page detailed document of opposition to our TCM Big App Store trade mark application,” Rust revealed, “Our researchers turned up a mass of references which clearly show that in July 2013 Reuters reported that, “The long dispute between Apple and Amazon over the term ‘App Store’” had come to an end. The upshot was that Apple agreed to end the lawsuit with promises from Amazon not to countersue.” The joke is that the ‘apps’ which TCM sells don’t even run on an iPhone or a Macintosh – they are meant forPCs and/or servers. Continue reading

ema_logo A mere 15% of firms are ready for mobile says EMA

Shocking new study from analysts – Enterprise Management Associates

Only 15 per cent of enterprises are fully prepared to meet mobile requirement, according to a recent survey of IT professionals by analyst firm, Enterprise Management Associates (EMA). That’s despite the fact that 60 per cent indicated they considered mobile management important or critical to their businesses. The report also found that larger organisations were more likely to be prepared than smaller organizations by a factor of roughly 50 per cent. The survey results also indicate that a company’s perception on the importance of workforce mobility is of greater significance than economic factors; the size of the company; or the resources it has available. The full results of this survey will be released next week [27th October 2014]. Continue reading

gauging consumer perceptions - pirc Lab42 Survey reveals perceptions of Apple Pay & mobile payments

45% of non-iPhone owners would switch to an Apple iPhone for access to Apple Pay

Press release

October 20th 2014. According to a study of 500 smartphone owners released today by market research firm Lab42, 45 per cent of consumers with non-iOS devices (Android, Blackberry or Windows smartphones) would be willing to switch to an iOS device in order to have access to Apple Pay. Respondents cited the top four benefits of Apple Pay as: – 1) security, 2) not worrying about losing credit or debit cards, 3) not having to carry physical cards in wallet, and 4) simple setup. Fifty-four per cent of all respondents would consider using Apple Pay, while the remaining 46 per cent were split evenly between those who would not consider using it (23 per cent) and those who are still unsure (23 per cent). Continue reading

accepted as a sales channel -zdral German app links to Oktoberfest injury cover

Could be useful if you fall off a table whilst dancing like we did

As the Internet and mobile phones displace traditional platforms for selling insurance in the USA and the UK, it seems that German companies are now waking up to the digital age. According to the Rakyat Post here, Munich insurer Die Bayerische is selling a one-day policy for €5.99 , for the two-week Oktoberfest festival which has become synonymous with the Bavarian capital. To get the cover, however, means downloading the app. The app can provide online casualty insurance with 50,000 euros (RM207,760) in accident cover. It also shows you where the nearest loos [toilets] are and tries to help visitors decipher Bavarian dialect. Continue reading

Anything goes social network could displace Facebook

Ello, ello, ello – what do we have here?

Here at GoMo Towers, we thought that the most famous thing to come out of Burlington, Vermont [USA] was Ben & Jerry’s ice cream. Now it seems that the Green Mountain State could have given birth to a Facebook-killer in the shape of the Ello social network. The social network’s motto is “Simple, beautiful and ad-free”. And it could pose a big threat to the likes of Facebook if Net surfers genuinely get fed up with feeding their personal data to the likes of Google and Facebook so that advertisers can target them more effectively. The only snag is that to get onto Ello currently is best achieved by being recommended by a friend. Bizarrely that a model which Gmail originally adopted. Continue reading