Category Archives: mobile news
Possibly 98.4% of developers living on it
A recent report – based on research by Vision Mobile, entitled ‘Developer Economics Q3 2014: State of the Developer Nation‘ revealed that many app businesses currently are not sustainable. Crucially, the report found that just 1.6 per cent of developers generate most of the app store revenue. Martin Macmillan, CEO with new FinTech company Pollen, appears to have coined a new phrase for this – the “app poverty line”. Thus, in effect, as many as 98.4 per cent of mobile app developers may be living below the app poverty line. Hence Macmillan offers useful advice to developers. Talking to Pollen itself is the tip he neglected to mention. Continue reading
Summer month consumer behaviour, coupled with the World Cup and Apple’s re-evaluation of rewards-based video advertising made June the most expensive month ever for loyal user acquisition
From Casual Connect, San Francisco
July 23rd 2014. For the first time in its four years of analysing mobile app marketing competition and costs, Fiksu reported that its Cost Per Loyal User Index breached the $2 threshold, coming in at $2.23, an increase of 25 per cent over May and a 49-per cent year-over-year increase. Continue reading
Trying to vote with The Winner Takes It All app
There’s good ideas for creating brilliant marketing plans and there’s the harsh reality which the implementation of an app presents to real people. GoMo News was all fired up to participate in an online music contestant voting system. Then we discovered how many hoops we had to jump through. This whole exercise in mobile marketing has been created by the British TV station, Channel 4, in conjunction with content producers Endemol ( most famous for Big Brother). The pair has produced an app which enables the UK public to vote for wannabe superstars. It’s called The Singer Takes It All (TSTIA). Instead of hours of fun, it seems to offer hours of frustration. Continue reading
Global strategic alliance will enable clients to deploy new mobile banking, payments and commerce solutions via the cloud to better engage customers
July 21st 2014. IBM (NYSE: IBM) and Monitise (LSE: MONI) have announced an expanded, multi-year global alliance to deliver cloud-based mobile commerce solutions to help financial services institutions embrace the mobile channel and better engage with customers. As part of this news, the expansion of the alliance will bring together the IBM MobileFirst portfolio of offerings as well as IBM’s financial services and retail industry expertise with Monitise’s mobile banking and payments capabilities, spearheaded globally as an IBM Global Business Services’ initiative. Continue reading
Not sure how French defence giant will benefit
Jean-Bernard Levy, CEO of the French defence giant, Thales, is predicting that Wi-fi will soon be fitted by most commercial airlines. He to the UK’s Sunday Telegraph, said that recent advances in the technology will mean that within a couple of years broadband services would be available for all passengers on short and long-haul flights “for the price of just a few pounds [£s] per flight.” Apparently, this change the face of civilian air travel. Does he mean that satellite broadband is coming down in price? Or that the dishes can track satellites more accurately. Why not use cellular instead or as well? Continue reading
What happens if we all start carrying battery packs?
The news that various British airlines – especially those flying passengers to the USA, have started to insist that travellers’ mobile devices – such as smartphones and tablets, must be powered up could well prove to be counter-productive. This GoMo News hack doesn’t believe he is unusual but if an airline wanted to confiscate either my mobile phone or my laptop, then there wouldn’t be any point me getting on that plane. Both are vital tools for performing my line of work. Normally it wouldn’t be too difficult to keep both items charged. But our recent experience flying back to Britain from Barcelona suggests otherwise. We’re all for countering terrorism but you have to be pragmatic about these things. Continue reading
28% check their smartphones during sex act
They say that there’s an app for everything these days, so it should come as no surprise to learn that there are apps to improve your sex life. This discovery was made by none other than the UK’s Sun newspaper, of course. It then went on to rate five of the leading sex apps for iOS and Android. The article was prompted by shock findings from a survey carried out for TigerMobiles.com by market research and polling agency, Carter Digby. They asked 1,500 couples in the UK between 18-30 a range of questions on their sex lives and smartphone usage habits. A shocking 28 per cent revealed they have even checked their phone during sexual intercourse. Continue reading
Not sure how this will affect Talk Mobile
According to reports, the UK’s leading mobile retailer, the Carphone Warehouse is in advanced negotiations with mobile network operator [MNO] Three (3UK). The intention is to create a Mobile Virtual Network Operator [MVNO] to rival the likes of Virgin Mobile or Tesco Mobile. The rumour has it that Carphone Warehouse could even launch the MVNO in time for Xmas. GoMo News isn’t quite sure where this leaves Talk Mobile (not to be confused with TalkTalk Mobile) which operates over Vodafone’s mobile network. Continue reading
Get iBeacon solutions installed by September in time for Xmas
July17th 2014. Certain specific retailers will now able to install iBeacon technology for free, thanks to a new offer from Appflare, a global leader in iBeacon technology, security and deployment. iBeacon technology is set to revolutionise retail. Beacons can engage users more accurately than any other technology has allowed before, giving customers information that will benefit them in an exact moment. Continue reading
It’s all to do with MobileFirst for iOS apparently
If you’d asked GoMo News which was the most likely to happen – elephants flying or IBM selling Apple’s smartphones, up until now we would have gone for the elephants. However, in a historic moment [July 15th 2014], IBM together with Apple announced IBM MobileFirst for iOS. [Read the full announcement here].This means that IBM will start selling iPhones & iPads and will develop cloud services optimised for Apple’s iOS. Apple will provide hardware support for devices through a dedicated large-enterprise AppleCare programme. How has this come about? Well, the market for is currently comprised of affluent people in developed economies – with the possible exception of China. Anyway that market is now a mature and overcrowded. So selling to affluent businesses is the obvious answer. Below, John Delaney, associate vp for mobility with IDC, provides a comprehensive overview of what he sees as happening. Continue reading
House of Marley offers Bluetooth compatible audio accessories
At an event entitled ‘Xmas in July’, GoMo News ran into an intriguing company in the audio field – The House of Marley. The company produces a range of mobile-friendly audio products such as in-ear headphones; on-ear headphones; over-ear headphones and portable audio systems. Given that musician-backed tech companies such as Beats Electronics have just become very trendy (see ‘Dr Dre may add fizz to Apple’s music brand‘), a company founded by Bob Marley’s off-spring looks set to be going places. Continue reading
Quack! app is brill delivery mechanism for video ads
About the last thing you’d ever expect to be launched into the mobile industry would be yet another IM [Instant Messaging] service. Yet speaking to Fernando Vila and Guillermo Cardona (founder and international development manager respectively) of Quack! Messenger last week [July 2014], GoMo News was convinced the company had a strong future.They weren’t crackers! Why? Because Quack! isn’t just about messaging. It’s a clever way of delivering rich media ads plus it’s a really attractive revenue share model. There’s also some pretty neat technology behind the delivery of the ads to the IM client app. GoMo News also saw the best demo of a video ad running on a regular smartphone we’ve seen to date. Continue reading
iPhones to run for days without recharging?
A Brit fuel cell firm company, Intelligent Energy is reportedly working with Cupertino-based Apple on a secret venture that could put the recently-floated company in the Big League. The partnership is already being compared with that of Imagination Technologies. On flotation Intelligent Energy said that it bought a bundle of patents [known to be from Eveready] in conjunction with a “major international electronics company.” Now the UK’s Daily Mail has reported that it believes that company is actually Apple. Which makes sense because Apple likes to portray itself as having bleeding edge technology and putting fuel cells into electronic devices like smartphones and laptops makes a good deal of sense.
Fuel cells are able to convert chemical energy from fuel into electricity. It should mean that iPhones, Macbooks and iPads, could run without being charged for days or even weeks.
If the firm really has become Apple’s partner for energy-efficient devices, then the firm could be shot into the realms of global technology players.
Intelligent Energy has been compared to graphics chip provider, Imagination Technologies, which has enjoyed impressive growth from the use of its tech in smartphones such as Apple’s iPhone.
Having recruited former Apple Computer’s product specialist, Joe O’Sullivan, to the Intelligent Energy board as COO, the company has known close links with the iPhone maker.
The British company recently opened an office in San Jose close to Apple’s own Silicon Valley HQ. Continue reading
Keep consumers’ spirits up all summer with IDT Systems’ in-store phone and tablet case personalisation
Telecoms retailers can offer customers with post-football and holiday blues a chance to instantly personalise their latest device accessories with happy memories
One of the first things consumers do when they get a new mobile device is personalise it, often with images of treasured memories, friends or teams. With IDT System‘s new easy to use in-store Case Stations, telecoms retailers can help customers personalise their device cases before they leave the store, delivering increased customer satisfaction and additional revenue. Continue reading
Doing well so far given it is currently iOS7 only
Claiming to have the world’s first photo collaboration app, dubble, its producer is seeking to raise seed investment on Volpit. Having launched in beta form back in October 2013, dubble has amassed over 120,000 users. Plus 1.5 million ‘dubbles’ have been made in 187 different countries around the globe. That’s pretty impressive given the fact that currently it only available for Apple devices running iOS7. Obviously an Android version will soon be released, yet already between 30k and 40k people use dubble every month. Continue reading