Do advertisers need mobile marketing agencies in a digital world?

Published on Monday, December 6th by Cian O' Sullivan

Mobile advertising and marketing becomes more sophisticated with each passing day. The tools available for those who wish to advertise on mobile allow incredible self-sufficiency. So what place do traditional agencies have in this new DIY world? Patrick Lord, Founder of mobile advertising company Adremixer, interviewed sixteen significant players in the mobile and agency worlds to provide an in-depth report into this question, in association with GoMo News.

About Cian O' Sullivan

Ace reporter, Cian, has moved on from GoMo News. He is currently the office manager for Photocall Ireland - Ireland's premier news and PR photography agency. You can check out the site at www.photocallireland.com. If you want to contact him directly about anything, Cian's new email is cian at photocallireland dot com.

This report is free of charge!

Mobile ad tech and agency impact

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4 Responses to Do advertisers need mobile marketing agencies in a digital world?

  1. Pingback: Tweets that mention Do advertisers need mobile marketing agencies in a digital world? -- Topsy.com

  2. Pingback: Do advertisers need mobile marketing agencies in a digital world? | Citizen L. aka Laurent François

  3. Pingback: Les publicitaires ont-ils besoin d’agences de mobile marketing à l’ère digital ? | Citizen L. aka Laurent François

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