Enpocket plays match maker
Rating: Mobile ad company seeks big strong content owner for fun games and maybe more
By Tony Alton
Taking personalisation maybe one step too far Enpocket has teamed up with Paramount to provide users with a Love Predictor to promote the new film Stardust. The gimmick, which will be rolled out across Paramount mobile Internet sites across Europe, will allow fawning couples to enter their name and birthday and be told how well matched they are.
My guess is that if you have to rely on an algorithm to decide the future of your relationship you are probably beyond help. I tried it and apparently i should be with a 34 year old biker from Wisconsin called Brian. Rubbish.
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