Enpocket to serve style.com with mobile advertising
Rating: style it…style it…
Enpocket has been chosen by Style.com to launch its mobile advertising campaign.
From the press release
”Style.com’s mobile application creates yet another touch point for our readers to enjoy our content and our advertisers to follow that devout reader,” said Carrie Seifer, Director of Emerging Technologies, CondéNet. “We chose Enpocket because of the company’s demonstrated leadership powering innovative mobile programs.”
The free program launched this week at http://style.enpocket.com, with a “Look of the Day” voting feature, which allows the reader to not only see what Style.com selected as the best looks coming from the fashion shows, but also to vote for their favorites from those looks.
What we think?
From Juice Wireless to Conde Nast to Hyundai and now Style.com Enpocket seems to have a variety of tricks up its mobile marketing sleeve. But this is more Annie’s area than mine and I know Annie recently interviewed CEO Mike Baker for Mobile 2.0 Analyst….
Related News:
Leave a Comment