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Rating: Read the bible on Jesus’s phone.
by Tony Alton
If you look really closely at the latest Google satellite overfly of Apple’s Cupertino HQ, you may just be able to make out a long queue of mobile industry bods waiting in line to enter the inner sanctum and speak to Jobs himself. I drove past the other day and saw Arun Sarin punching Niklaus Zennstrom in the face while Jack Dorsey stole his Salt and Vinegar Chipsticks from his backpack.
It looks like the HarperCollins CEO was cleverer though, stealing his way to the front by throwing a 20 pence piece on the floor and shouting ‘Bundle’ (the third definition). Once inside he bought Stevey Jobs a few beers, got him drunk and made him sign this Browse Inside deal which means people can now read snippets of Harper Collins books on their iphone, and then order the full book. As if they would though? iphone users will surely be too busy reading Manga or adjustng their ironic mohicans?
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