So, as I mentioned earlier – every day we are going to highlight a new mobile advertising campaign and the winner today (no particular order at the moment – we will publish the order at the end of the month) is
SnapNow for its Brasil (Brazil) – visual mobile search campaign.
More details:
At World Travel Market, Ogilvy and The Brazilian Tourist Board launched the first ever mobile interactive campaign for all WTM attendees using innovative SnapNow technology to educate visitors about Brazil’s tourist product in seconds, simply by taking a photo of Brazil Sensational logo wherever it appeared and texting the image to MMS number 88900 or emailing it to pic@snapnow.co.uk for more information straight to their mobile.
If you want your campaign to be a winner – email me benagomo@gmail.com now!


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