M3 Mobile free Location based service in London for Social Networking

M3 Mobile, Ltd (http://www.M3mob.com) a social networking service that launched its beta site in London offers an alternative for phone users who are looking for more depth in their social networking. M3’s location-based (via postal code) mobile and web platform is designed to facilitate face-to-face connections for people to socialize and more. The advertiser and sponsor-supported service is free to use, requires no download and is available to anyone with a mobile device that can access the Internet. The features, designed for the mobile user, are simple, fun and addictive. All of M3’s features and functions on the mobile (M3mob.mobi) can also be accessed via the web at M3mob.com.

From the press release

With M3’s built-for-mobile platform you can:

Post your profile and pictures, create albums
Post updates on your location and activities (”going to China White tonight/post code: W1 B7HH“)
Search for other M3 users based on their location
Make free — ad supported - ‘double blind’ calls to people you want to know better. (M3’s feature that allows users to speak to one another–without revealing identities)
Gain exclusive access to sponsors venues and events
Block other users you do not wish to receive messages / calls from

And soon you can:
Create and join groups and invite others to join
Use “voice-to-text” to capture your spoken messages and convert them into text (for speed and convenience when messaging other M3 users)
See news about the latest events hosted by users’ groups — and M3.
Post your videos…and more
What we think?
OK, I was introduced to this company by a VC friend of mine and signed-up last week. Unfortunately, I haven’t’ managed to get the service to work –but it might be because I am roaming.

Also, I am not a huge fan of location services that require a postcode – but that doesn’t mean that I don’t like this service. My eyes are wide open and I will be chatting to CEO Kate Berg shortly and more then.