
Mdotm got mentioned in an AdWhirl email and I decided to check the company out.
Mdotm is a start up iPhone application promotion and monetization service via advertising.
The website and offer is simple.
Offer 1– Developers monetise apps and get paid when an advert is clicked. Cheques sent out after 100 dollars. AdWhirl seems to be the exclusive partner (so far) for this.

Offer 2 – This is a promotion service your application is pushed on other sites and promoted (minimum spend USD 5,000).

What we think?
Developers are creative and sites and services are springing up everywhere to help monetization and promotion –because this is what developers do. It seems that smaller players are spawning and new ideas rife in the mobile applications space. This service aligned heavily to AdWhirl is only one of many and the market is mushrooming.
The company that focuses on the smaller developers and not only the big guys will win in the long term.
