Rating: Tablet market dominated by three players
Millennial Media has released its latest report – entitled ‘Mobile Mix which draws on data garnered from its own mobile advertising platform. The report highlights how the iPad, Samsung Galaxy Tab and Kindle Fire were the top three tablets ranked by impressions in Q2 2012, and all three tablets were in the top 20 overall mobile devices on the Millennial Media platform.Millennial Media’s Mobile Mix report features key advertising trends with a focus on the top manufacturers, mobile phones, tablets, and operating systems.
Based on actual campaign and platform data from Millennial Media, the September [2012] report contains data from Q2 2012.
The report includes a look back at early adoption indicators from the iPhone 4S and Kindle Fire releases in 2011.
To download the full report please go here.
