Mobile Advertising Workshop and Bena Roberts Update

by: Bena Roberts Thursday, May 29th, 2008

In February when Annie left BKI Media, I wasn’t sure how to continue. I was offered a job by a huge consultancy and another as the European MD of a mobile social network. Because I have two small children and two adorable dogs – I didn’t take up the offers and decided to try it on my own again. Home office life is addictive and fine until the kids are a bit older. But a regular salary as any one in a start-up can tell you is often missed!

As BKI Media folds, the fabulous advice of Medio’s Brian Lent moved me to Mobile SEO. So in April GoMo News & Strategy started and I launched the MobileSeoNews blog.

Because I was a teacher (yes, crikey!) I have experience in training and I thought that I would also try out workshops. So last month, I was approached by a PR company. They asked me about blogger relations and social media.

Out of the blue I have now completed 2 training sessions on Social Media for PR companies. The confidence after that made me try out a Mobile Advertising Workshop. I presented it to friends at mobile operators in Germany for fun – but the feedback was great.

So last month I announced my first ever Mobile Advertising & Mobile SEO Workshop for beginners. And only after a few weeks – it is completely sold out.

I am amazed and yet over the moon. The move away from being an analyst and back to being a business woman, entrepreneur and workshop leader has been so hard. I was even tempted to move back to analysis as the easy way out. But I am so happy I didn’t.

Call me if you want to run a mobile advertising campaign or if you need to make your mobile site more visible – I have created some stats and case studies and my techniques are secret – but they are working!

OMG –I am starting to sound cheesy –but just a thanks to everyone for the support.  Details on the next workshop soon.

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One Response to “Mobile Advertising Workshop and Bena Roberts Update”

Kim Dushinski Said:

Bena:

Congrats on your success! So happy to see that your workshops are selling out. Keep up the good work.

Comment made on May 29th, 2008 at 4:40 am
 

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