Telus today announced that ATB Financial has adopted the Telus Mobile Banking system. After a 90 day pilot period, the service will be rolled out for free to all ATB customers. The services will be used to provided access to secure account management and information over your mobile.
ATB customers will be able to view account balances, see recent transactions and transfer funds using SMS or mobile web, so the service can be used from virtually any mobile phone.
From the release:
“With over 20 million mobile subscribers in Canada, time-pressed consumers are quickly adopting the mobile device as yet another transaction channel to help manage their busy lifestyles,” says Ismail Pishori, TELUS vice-president, financial services. “In this competitive market, successful financial institutions need to go that extra mile to retain existing customers and attract new ones by providing convenient, reliable and easy access to their services. At TELUS, we are excited to be working with ATB Financial to help them raise the bar in the innovative ways they work with their customers.”
“ATB Financial recognizes that if you truly want to set yourself apart from the competition, you need to complement your current suite of online services and expand your capabilities,” says Mike Redeker, vice-president and chief technology officer, ATB Financial. “The customer experience is of the utmost importance to us, and as customers become more comfortable with mobile technologies, services such as TELUS Mobile Banking become crucial in winning the race to meet evolving consumer needs.”
What we think?
Going mobile seems to be the latest fad for banks, but it’s a good fad to follow. The majority of them seem to be basing their services on SMS as well, with limited WAP and mobile web capabilities. And as more financial institutions get involved, more and better security measures are introduced, which is good news for everybody.
I think it would be awsome if ATB Financial had a app for all smart phones. Paying bills would be soo easy.
I agree with Jacie about ATB getting a banking app for smartphones. It would be way easier and convenient if they had a app. I’m seriously considering other banks for their online apps so when I’m on the road and working away from home I can still get bills paid and money transferred with out worry.
Well it’s about time and when will the app be available ??