PAC-MAN is one of very few games that can claim to have been released on every single gaming platform in existence. The owner of the game, Namco, has announced today that it has reached 30 million sales on the Brew mobile platform alone.
Qualcomm builds a lot of hardware for mobile devices – but it also works in software. The Brew platform was an application framework for apps to run on wireless devices from Qualcomm – or from any device manufacturer that supports Brew. At the start of this year, Qualcomm announced it was advancing Brew from being just an application platform to being a fully-fledged mobile OS called Brew MP (you can see our full report here)
Much like Android, any device manufacturer can release a smartphone that runs on Brew MP. Also like Android, the OS has its own app store, so that developers can sell their creations on any Brew device. And this is what the announcement from Namco is about today – it has recorded 30 million paid transactions for PAC-MAN games and content over the Brew MP app store.
What we think?
It’s hard to lose with a game like PAC-MAN. In the same vein as Tetris, it has an addictive re-playability that is completely unrelated to advanced graphics or fancy technology. It’s also simple enough to be ported onto even the most rudimentary devices. So this story doesn’t really tell you much about PAC-MAN – what it does tell you about is the ubiquity of apps. The Brew MP platform isn’t exactly the most populous mobile OS in the world, and even it is racking up sizeable mobile content sales.