. Mobile Search EDM08

Mobile Search EDM08 Conference in London

Posted by Bena Roberts on Jun 3, 2008 3:39
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GoMo News is an extremely late media partner with the Mobile Search Conference in London - EDM08.  The conference will take place on June 9 2008.

http://www.whitaker.com/conferences/EDM08/

Unfortunately, I am doing some training in Germany on the 9th June - but will be in London from 10th to 13th June if anyone wants to call or meet.

The Agenda looks very good -

  1. Introductory Remarks
    8:45-9:00
    Mr. Stuart Whitaker, Whitaker Associates
    The premise of this new program, “Search in the Mobile Era,” is that mobile search services being delivered today and tomorrow are orders of magnitude more powerful than services being delivered yesterday, and that this increased power will have a revolutionary impact on consumer expectations and market success. We are in the midst of a change that has been underway for some time, and that has no sign of stopping.
  2. Keynote
    9:00-9:30
    Mr. Mike Short, Vice President of R&D, O2
    1. Advertising
      9:30-10:30
      While advertising isn’t the only revenue model for information services, advertising is exploding online in both fixed and mobile markets. Some organizations have a long history with advertising, some are transitioning to advertising, and some are so new that they have no practically no revenue model history at all.
    2. Mr. Russell Buckley, Managing Director, Europe, AdMob
    1. Break: 10:30-11:00
    1. Content
      11:00-12:00
      More content is being demanded—and delivered—than ever before. Not just phone numbers, but whether the desired party is busy; not just the address, but directions, hours of operation, reservations, what’s in stock. Also—information never delivered before, such as user reviews, user-controlled content such as mobile phone numbers, and last but not least—adult content.
    2. Mr. Tommy Ahlers, CEO, Founder, Member of the Board, ZYB
    1. Operators
      12:00-12:30
      Carriers are a critical piece of the delivery channel. Carriers are looking for ways to increase their ARPU and are reluctant to give up control of their networks lest they become simple communication pipes. Yet carriers are feeling pressure from some commercial quarters to open up, and are feeling the watchful eye of regulators. This session will provide a second carrier’s perspective on the issues and opportunites.
    2. Mr. Carl Taylor, Director of Applications & Services, Global Technology Strategy, Hutchison Whampoa Europe
    3. Lunch: 12:30-13:30
    1. Technology: Deployment of Capabilities Delivering New Revenues and Services
      13:30-14:30
      This is, fundamentally, a technologically enabled industry, and the industry is scrambling to incorporate current and anticipated capabilities as fast as they are created. Some of the key technologies having dramatic impact on this space are being incorporated in handsets and associated infrastructure, voice recognition, search capabilities, 3/4 G, location based services, VoIP, video. This session will look at technologies having some of the greatest impact on the industry.
    2. Mr. Simon Grice, Founder, Ideas.org
    1. Break 14:30-15:00
    1. Innovation Showcase: Investors & Demonstration
      15:00-17:00
      Innovation is driving the changes that are occurring in this marketplace, and no firm can prevent Rethe changes from occurring. Opportunities exist for firms who recognize opportunities to create new products and services that deliver value. While incumbents have incentives to preserve their status quo, most incumbents recognize that in order to survive in the long run, they need to invest in innovation and new product development. Investors are in the business of investing in products and services that have the potential to capture significant portions of current markets and to create new markets. This session will have veteran investors share their perspectives on today’s market and their thoughts about opportunities that they may be interested in. These sessions will see presentations by firms that have been selected for their promising products and services. Finally, the investors will have an opportunity to comment on the products and services that have been presented.
    2. Mr. Mike Reid, Director, 3i
    1. Reception
      17:00-19:00
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    One Response

    1. Stu Whitaker

      We are delighted that GoMo News has agreed to be a Media Partner with us on EDM08! As part of that partnership we are offering a Drawing for Free Registration AND a Discount Registration to GoMo News readers!

      DRAWING FOR FREE REGISTRATION.

      With less than one week left before a terrific program at EDM08, our Mobile Search conference, we have decided to hold a drawing for one FREE registration. Entry is simple:

      Send to: “GoMoNews at EuropeanDirectoryMarketplace dot com” (GoMoNews@EuropeanDirectoryMarketplace.com)

      the following information:

      Your Full Name.
      Your Job Title.
      Your Company.
      Your Address.
      Your Work Phone Number.
      Your Mobile Phone Number.
      Your email.
      Your company URL.

      DISCOUNT REGISTRATION

      In addition to the drawing we are offering a 50 GBP discount to GoMo News readers . . . All you have to do to get the discount when you register is enter “GoMo News Discount” in the comments. Register at https://www.whitaker.com/secure/registrationEDM08.htm.

      FURTHER INFORMATION

      Visit http://www.EuropeanDirectoryMarketplace.com, write to “GoMoNews at EuropeanDirectoryMarketplace dot com” (GoMoNews@EuropeanDirectoryMarketplace.com) or call us at +44 (020) 3239 6934.

      DRAWING–THE FINE PRINT:
      - submissions to the drawing must be received by noon BST Thursday, June 5th;
      - one submission for attendance at EDM08 per person;
      - the drawing will be held after noon BST on Thursday, June 5th; the person selected will be notified by phone; if the first person selected is not available to complete registration, another person will be selected;
      - employees, family, partners, contractors of GoMo News and of Whitaker Associates are not eligible for this drawing;
      - coffees, lunch, and reception is included;
      - a nominal 20 GBP processing fee will be charged to encourage the recipient’s interest and participation.

      Regards,

      Stu Whitaker

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