Mobile Web Americas conference, Orlando: handsets are not the inhibitor

by: admin Wednesday, October 3rd, 2007

Rating: how do you spell supercalifragalisticexpialidocious?

By Annie Turner

Jorey Ramer, VP corporate development, JumpTap, was one of a number of people who argued that handsets were not the issue inhibiting the mobile web and search. He said the proof was in the type of queries people were submitting. His fave that someone recently keyed into the JumpTap search engine is “Chronicles of Narnia, The Lion, The Witch and The Wardrobe” all correctly spelled and punctuated.

However he looked very uncomfortable when pressed hard by the mobile rookie in the audience about do users know that JumpTap is sifting through information about their actions and is the user told it’s happening?

Having played with Myk Willis’ iPhone, can’t see why anyone should ever mention handsets as an inhibitor again.