Finish handset vendor could go back to making handsets people want
Some observers are viewing it as a sign of desperation, but BlackBerry has finally and officially put itself up for sale. Whilst other analysts scratch their proverbial heads trying to work out who the logical buyer would be, here at GoMo Towers we think we have the answer – Nokia. For starters, the company is neither American nor is it Chinese – something which the Canadian government and regulators would obviously welcome. Additionally, BlackBerry’s portfolio of mobile patents – valued by some at around $1.6 billion, would make a natural fit with Nokia’s own. Finally, Nokia is still a company that knows how to make and sell low cost handsets in a market which BlackBerry could easily exploit – Asia.
If you look at the Top Ten handset vendors, Nokia is the logical choice. You can rule out ZTE and Huawei because – despite no real evidence of it, both are regarded as security threats in North America.
So that leaves Sony (already struggling); LG ( possible); HTC (seen as Chinese) and, of course – Nokia.
If Nokia integrated BlackBerry, it could go back to what it was always good at. Namely selling handsets that people actively want.
Not having to push a mobile OS which has never really been able to cut the mustard – Windows Phone 8 (WP8).
But, Nokia could also sell both WP8 and BlackBerry simultaneously. Better still it could copy ZTE and design a handset first, then drop in which OS consumers actually asked for.
Not just BlackBerry or WP8, but alternatives like Mozilla’s Firefox OS too. And then there’s the Android question.
GoMo News is convinced that Android apps could be run with a ‘compatibility box’ inside BB10. BlackBerry doesn’t seem to understand this.
Most market watchers also ignore the fact that in certain Asian markets, the smartphone brand to be seen with has never been iPhone – it has been BlackBerry.
So millions of Asians would aspire to being able to have an affordable BlackBerry smartphone. Nokia could simply utilise BB 7 for such devices.
Better still, as the Asha range has proved, Nokia has not lost its ability to distribute in Asian markets.
Then there’s the patent portfolios. If you’re going to hire lawyers to prevent smaller – let’s face it, mostly Chinese, handset vendors for using your IPR without paying, then you might as well have twice the size portfolio by joining Nokia’s and BlackBerry (RIM)’s.
We haven’t even touched on the fact that when Nokia was till No. 1, it longed to sew up the enterprise market.
Devices like the E61 even looked like BlackBerries but they lacked that magical ingredient – the BlackBerry Enterprise Server (BES). No problem if it buys BlackBerry.
Initially, we don’t think that the markets would respond well to such a move by Nokia. However, Nokia can’t possibly do much worse than it has under Stephen Elop.