One more mobile advertising news update - Smaato continues global expansion

Mobile advertising optimiser Smaato has announced it is pushing it’s company size towards 30, with two new hires - one for finance and one to lead business development in East Coast USA.

Marc Theermann is the East Coast boy - he’s the new Vice President Business Development. Smaato also hired Oliver Reiss as new Vice President Finance.

From the release:

“We are pleased to win these greatly experienced new team members. As a leading innovator in mobile advertising it is important for us to offer our partners the best service and support. With “Smaaties” working in Redwood Shores, Boston and Hamburg, we are now online more than 18 hours per day”, comments Ragnar Kruse, CEO of Smaato Inc.

What we think?

“Smaaties”…. cute. Still, there’s nearly 30 of them now. Smaato is getting closer to true “global” status, and is bragging that it’s now on-line 18 hours a day.