News

agreements with american MVNOs - markin SIM roaming specialist Top Connect predicts Germany will win World Cup

That’s all based on Skype calls so it must be right then

Specialist roaming SIM supplier, Top Connect, is now predicting that Germany’s football team will win the soccer fanatics’ version of the Super Bowl – the World Cup. We’ve heard of data mining, but the way in which this Estonia based company (just in case you thought there was a bias) reached its conclusion is fascinating. Thanks to its unique relationship with (Microsoft owned) Skype, the supplier of the call back TravelSim roaming card has analysed its traffic. In particular it has looked at German, Dutch and Argentinean users of its SIMs. Relevant nations given that the English team out of the competition in the very early stages but their teams are still in contention. Top Connect is now reporting an impressive 21 per cent increase in free Skype calls being made to TravelSim users currently watching the World Cup in Brazil. Continue reading

the juice & glue - stuart Brainstorm signs up Telefónica for LBS deal

Platform provides the glue for joining MNOs digital resources together

In a major endorsement of its platform as a mobile engagement tool, Brainstorm has just signed a major deal with leading MNO [Mobile Network Operator], Telefónica. The terms of the three year contract were not revealed and it was described as facilitating Telefónica’s mobile marketing and advertising strategy. The deal covers both Europe and Latin America [LATAM] for global and local brands. However, in a cozy chat with Brainstorm’s CEO, GoMo News has learnt that location based services (LBS) will be an essential element in rolled out campaigns. Continue reading

opportunity to deliver personalisation - tunstall Brainstorm powers Telefónica’s global mobile marketing strategy

Press release

July 8th 2014. Brainstorm Mobile Solutions Limited has announced its signing of a new three year contract with Telefónica for the global roll-out and support of its mobile marketing platform which delivers highly personalised location-based marketing campaigns. Brainstorm’s platform has already been successfully deployed into seven of Telefónica’s territories and this contract will see it being deployed across Telefónica’s operating business in Europe and Latin America. The platform has facilitated Telefónica’s mobile marketing and advertising strategy by delivering tailored campaigns for global and local brands, contributing towards Telefónica’s ‘Best Global Operator’ win at the MMA Global Smarties 2013 Awards. Continue reading

shara force india made @ silverstone GoMo goes all analogue @ British F1 Grand Prix

Lucky we’d brought out BlackBerry Q5 with us

This weekend [July 6th 2014), GoMo News found itself standing in fields in England’s Northamptonshire to watch the British Formula One (F1) Grand Prix motor race. Given there were around 120,000 other there, needless to say there little or no cellular or Wi-fi coverage. So we had to resort to analogue. Knowing about Silverstone Radio (which broadcasts on 87.7 FM) and how it makes it easy to follow races from the trackside, we took along our little Nokia N73 to utilise its built-in FM radio. We’d also packed our Nokia supplied waterproof jacket (which came in very useful) and which has an inside pocket to keep the handset dry in. We’d forgotten our Nokia connector ear-buds, however, Luckily we remembered our BlackBerry Q5 BB10 device has recently acquired an FM radio capability. Continue reading

former tag man patrick pruniaux Apple poaches F1 watch maker exec for iWatch

Speculation about Tag Heuer’s Patrick Pruniaux hiring

Tag Heuer which is perhaps best known for its luxury F1 (Formula One) watches and part of luxury goods group LVMH has announced that one of its execs, Patrick Pruniaux, is leaving the company today, July 7th 2014, to join Apple. This adds to rumours that the Cupertino-based company is readying itself to launch into the wearable technologies sector. With all the bets being on an iWatch smartwatch. It also fuels speculation that Apple might be pitching the iWatch right at the top of the luxury watch price bracket. Especially since it has already hired execs from Burberry, Angela Ahrendts, and Yves Saint Laurent’s Paul Deneve. Continue reading

vodafone_woman_with_phone Vodafone launches WorldTraveller roaming for USA & India

Take your UK minutes, texts and data to India for an extra £5 a day

Good news for Vodafone UK’s contract (Pay monthly) customers who want to roam with their mobile phones outside Europe – especially in the USA & India. Leading MNO [Mobile Network Operator], has just launched a new plan which enables those on contracts – including business travellers on certain business price plans, to take their existing UK minutes, texts and data with them whilst roaming abroad. Vodafone WorldTraveller is available for just £5 a day (including VAT) in the Australia, New Zealand, Egypt, Ghana, Qatar and South Africa as well as the USA and India. The deal is positioned as an adjunct to Vodafone EuroTraveller where Vodafone contract customers can roam Europe at a special price of £2 a day. Continue reading

passpoint in the S4's settings menu OTA provisioning of HS 2.0 is the problem in San Fran

Some Android devices could be configured manually, tho

Flavio Aggio, CTO for the Department of Technology in the City of San Francisco, USA has kindly written to GoMo News seeking to provide clarification of why the City’s HotSpot 2.0 [HS 2.0] rollout only seems to support devices made by Cupertino-based Apple. (See our previous story ‘San Fran & San Jose launch Wi-fi network to rival cellular‘). The problem, it seems, centres on the OTA [Over-The-Air] provisioning of HS 2.0 settings. Aggio tells GoMo News, “Android and other mobile operating systems don’t have the capability of getting HotSpot 2.0 configuration for over the air.” Continue reading

operators need roaming VAS - reiffer Starhome Mach accelerates globalisation of LTE with complete LTE roaming portfolio

Enables and accelerates roaming between networks, ‘unsilences’ roamers, and improves steering for profit maximisation

Press release

June 23rd 2014 – Starhome Mach, the global leader in mobile inter-carrier network and clearing services, has announced the availability of its complete LTE Roaming Services Portfolio at the LTE World Summit in Amsterdam. The portfolio includes everything operators require to quickly implement and deploy LTE roaming as well as products for efficiency, management, and revenue enhancement. Operators are just beginning to enable LTE roaming but the process can be slow and costly if new LTE roaming agreements are needed. Continue reading

business apps from EE are handpicked - tomlinson EE to promote benefit of apps to SMEs

UK MNO finds that 5 million Brit workers could benefit

Britain’s largest MNO [Mobile Network Operator], EE, commissioned an survey of 1,083 UK small businesses conducted by Vision Critical during May 2014. It found that despite enabling staff to work more efficiently, only 22 per cent of small businesses bosses currently offer their staff apps to help with their work. Yet 37 per cent of small business employees, equating to five million workers, think that they would be more productive if their bosses provided business apps. The result? EE has launched Business Apps – a new suite of apps for business. If small business customers take Office 365, Sage, or MozyPro from EE they will receive 1 GB of extra data per month added to their EE plan. Continue reading