News

Paul_paterson ImpulsePay harnesses web app for payments customisation

Payments Page Editor provides merchants with more flexible mobile payments

The power of web based apps has been harnessed by leading mobile payments expert, ImpulsePay, to provides merchants with more flexible mobile payments options. Effectively, the company’s new Payments Page Editor, enables merchants and retailers using the company’s mobile payments service, BillMobile, to maintain a consistent brand for their users through the payment process. This means that merchants can introduce new offers at short notice. For the first time, merchants using the BillMobile Charge to Mobile payment service will be able to design and launch bespoke payment pages from scratch for mobile ready e-commerce stores. Continue reading

mobile_payments_pic ImpulsePay to launch Payments Page Editor

Web app allows merchants and retailers to maintain branding through the mobile payment experience

Press release

June 8th 2015. ImpulsePay has launched a Payments Page Editor, a new enterprise web app that will empower merchants and retailers using its mobile payments service, BillMobile, to provide a better end user payment experience. The merchant will be able to maintain a consistent brand for their users through the payment process, including adding new offers at short notice, resulting in more transactions and less payment drop out. The introduction of the Payment Pages Editor means that for the first time merchants using the BillMobile Charge to Mobile payment service will be able to design and launch bespoke payment pages from scratch for mobile ready e-commerce stores. Continue reading

mpayments_summitt_logo mPayments Summit London 2015

[ June 9, 2015; 9:00 am to 7:00 pm. ] Organisers: AIME,
Venue: America Square Conference Centre, 1 America Square,
Location: London, UK
Web: www.msummits.com

Register: here

Built on 20 years of experience in the direct operator/carrier billing space, this world-leading event showcases how mobile operator billing in its various guises now represents an ideal payment channel for interactive services, digital content and physical goods across a wide range of vertical sectors. Continue reading

- cotterrell O2 helping Exterion to better target Tube users

It’s all about the Out-of-Home sector

This could well be ground breaking stuff. Telefónica UK (which owns the O2 brand) has entered a partnership with Exterion Media, aiming to provide better targeting for those using the London Underground (best known as The Tube). Telefónica is utilising its Smart Steps solution to furnish anonymous data from across its mobile network of 24 million O2 devices. This will provide, for example, the ability to highlight certain stations, days, and times by audience affluence and other lifestyle perspectives. Continue reading

LondonUnderground Exterion Media &Telefónica UK create ground breaking partnership

Press release

Aimed at the OOH [Out-of-Home] sector

The new partnership will enable Exterion Media to tailor advertising campaigns based on unique audience insights, changing the way that OOH advertising is bought, sold and optimised on the London Underground

May 3rd 2015. Exterion Media, Europe’s largest privately held Out-of-Home (OOH) advertising business, has announced announcing an exclusive partnership with Telefónica UK, one of the world’s biggest telecommunications companies to support the London Underground (LU) Media Estate. In an ever-more data-driven industry, advertisers increasingly need to produce targeted campaigns to enhance their effectiveness and demonstrate a greater return on investment. Continue reading

app_prom-15 3rd App Promotion Summit London

[ July 9, 2015; 8:00 am to 6:00 pm. ] Organisers: mobyaffiliates
Venue: Jumeirah Carlton Tower Hotel, Knightsbridge
Location: London, UK
Web: http://apppromotionsummit.com
Twitter:@mobyaffiliates

Register here

The 3rd London App Promotion Summit’s agenda is now live; it’s more progressive than ever; and can be viewed here.

The 3rd annual App Promotion Summit London will take place in Knightsbridge, London. We’re delighted to officially launch the 2015 agenda and you can access it here. Continue reading

- cox Smartphone-based models are key disruptor for M2M says Juniper

India and China are expected to see rapid adoption of smart metering

Smartphone-based models have become the key disruptor for M2M [Machine-to Machine communications], as sectors such as healthcare, consumer electronics and retail continue to evolve, says Juniper Research. In its new research, ‘M2M & Embedded Devices: Strategic Analysis & Vertical Market Forecasts 2015-2019‘, the analyst firm forecasts that the roll-out of smart metering initiatives will see rapid up-take over the next six years. “Both India and China are expected to see rapid adoption of smart metering as new metering infrastructure is installed and smart cities are created,” commented Anthony Cox, the research’s author. Juniper Research predicts that the M2M sector will generate service revenues of over $40 billion globally by 2019 – doubling the size of today’s market. Continue reading

Connected cars to Represent 20% of global car market by ’19, says Juniper

Telematics to remain the M2M sector champion despite high growth in smart-metering

June 2nd 2015. Leading hi-tech analysts Juniper Research are forecasting that the telematics sector will continue to outperform all other M2M markets over the next five years, in revenue terms, with one in five passenger vehicles connected globally by 2019. Smartphone-based models have become the key disruptor for M2M, as sectors such as healthcare, consumer electronics and retail continue to evolve. Juniper Research forecasts that the M2M sector will generate service revenues of over $40 billion globally by 2019 – doubling the size of today’s market. Continue reading

Chelsea Apps Factory considering AIM float

Founded by former md of the Current Bun [Sun]

Those GoMo News readers with long memories will probably remember the battle over mobile app specialist, amongst the Big Guns in the world of UK betting. The outcome was, of course, that Ladbrokes stole mobile specialist, Chelsea Apps Factory, from arch rival William Hill (see here). It now seems that Chelsea Apps Factory founder, Mike Anderson (former md with the Current Bun [Sun] newspaper) , is now considering floating the company on London’s AIM exchange. We also hadn’t realised that the leading accountancy firm, KPMG, has somehow built a 10 per cent stake in the company. Anyway, Anderson is betting on mobile apps as being the future. Continue reading