Podcast with Action Engine’s Scott Silk

Rating: Scott Silk - what a great name, only someone with a name like that could come up with the 4 M’s of Marketing - space, age!

By Bena Roberts

I just did a short podcast with Action Engine’s CEO Scott Silk and I asked him the following questions.

1. Congratulations on your new round of funding – what is your main priority now for spending the extra funds?

2. I love the new space age initiative Action Engine is taking but at the end of the day there are a lot of companies pushing ODP – what is your competitive edge.

3. Mobile advertising is the rage – can you integrate mobile advertising into an ODP client or is it up to the media company or client – I was wondering if mobile will have the same problem that online does of spyware or SPAM.

To listen to the answers please click here.
But please download the podcast if you are on Vista. I think it works with other operating systems but with my new Vista Business the podcast zooms at 100 miles an hour.

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