I clicked through because after reading yesterday that Mippin is reporting up to 15% click-through rate on their targeted banner ads I thought the poll might be about context vs content (don’t know why).
TBH - I don’t think the delivery method matters at all. Whether it matters to me is the most important thing. Show me an ad by carrier pigeon if you like, but if there’s context, there’s no click.
2 Responses to “Poll: SMS Mobile Advertising vs Banners and Flash”
I clicked through because after reading yesterday that Mippin is reporting up to 15% click-through rate on their targeted banner ads I thought the poll might be about context vs content (don’t know why).
TBH - I don’t think the delivery method matters at all. Whether it matters to me is the most important thing. Show me an ad by carrier pigeon if you like, but if there’s context, there’s no click.
Comment made on July 10th, 2008 at 11:43 amBena, you missed “sponsored links”, a.k.a. search ads, and thus I’ve abstained.
Comment made on July 11th, 2008 at 7:39 pmLeave a Comment