Rating: Data revenues up: SMS down, says Juniper
Revenues from mobile roaming which currently [2012] stand at around $46 billion should reach and exceed $80 billion by 2017, according to a new report from Juniper Research. It means that almost 8 per cent of all operator billed revenues will be derived from roaming by 2017. The report has also found that roaming revenue is increasing despite price reductions caused by roaming regulations and legislation which have been introduced in the EU and a number of other markets. The rise in mobile roaming revenues is largely attributed to increasing use of data whilst roaming, according to Juniper.The new report is entitled ‘Mobile Roaming: Challenges, Opportunities & Market Forecasts 2012-2017‘.
The report highlights the increasing opportunities presented by Wi-fi and M2M roaming, and the potential to integrate these into existing operational strategies.
The report’s author, Nitin Bhas, says, “There is an increasing number of SIMs used not just within handsets but within an M2M capacity. Operators need to encourage M2M roaming, especially within the telematics segment, via partnerships with global operators.”
The report has found that the number of active mobile roamers is set to significantly increase over the period, as a result of retail price reductions.
Additionally, Juniper argues that global airline travel is recovering from the poor economic climate – particularly in the Asian region.
This will lead to roaming opportunities for operators looking very positive indeed.
Other key findings in the report include the fact that data revenues will grow at a rate of 21 per cent (CAGR) and will account for an increasing proportion of roaming revenue over the period [2012-2017].
By contrast, the proportion of SMS roaming revenue to the global roaming revenue will decline over the forecast period.
A whitepaper entitled ‘The Rise of the Roaming Empire’ is available to download from the Juniper website here.
Prices for the report start at £1,750.

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