Acision responds to O2 More’s launch
Rating: More promises more intelligent mobile ad serving
It’s interesting to see how one of the industry’s stalwarts, Acision, has responded to the introduction in the UK by mobile operator, Telefonica, of O2 More. Naturally ‘More’ promises massively targeted campaigns. Let’s see if this actually works.
Telefonica’s O2 Media claims that, “O2 More is a first-of-its-kind scheme [...]
Mobile operator Telenet pumps its voicemail with Acision
Telenet is the big kahuna when it comes to broadband in Belgium. The telecoms company began purely as a home Internet provider in 1997, but has since expanded and consumed TV, fixed phone and mobile phone services. Telenet has now decided the time has come to update its legacy voicemail system, and has chosen mobile messaging provider Acision for the job.
Acision claims mobile operators are their own worst enemies when it comes to roaming
Messaging company Acision released some research figures today. The EU roaming legislation enforced today has brought roaming costs into the spotlight. A market snap-shot taken over the course of one day showed how much UK mobile owners hate roaming. Acision claims that if mobile operators were more flexible when it came to roaming, they would make tons more revenue.
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