madvertise the German AdMob

In the run-up to the M-Days GoMoNews had the pleasure to speak with „Madvertise Mobile Advertising GmbH“ from Berlin which was the first self-service market place for mobile banner advertisement in the German speaking countries. Madvertise has surpassed 60 million page impressions per month in recent months. Carsten Frien, Co-Founder and CEO of Madvertise, speaks on the 28th of January 2010 at the M-Days about „Mobile Performance Management“.

SpinVox dies belly up with Nuance acquisition

It’s obvious that Nuance has hated SpinVox since launch as it claimed to provide speech to text; the core of Nuance’s technological armoury. But in the final days of the lie happy voice to text call centre (aka SpinVox); Nuance has the last laugh.

Nexage lands trophy customer with Reuters

Rating: Perhaps Reuters can now afford more journalists
Well, Nexage seems to have achieved a major trophy win by acquiring Reuters as a client for its AdMax solution. The company claims that AdMax is an advanced ad-optimisation hosted service that enables premium news publishers to generate maximum revenue from their mobile sites and applications. Reuters seem [...]

mobilepeople local search signs Trader Corp

(Denver, CO) November 19, 2009 – mobilepeople (www.mobilepeople.com ), a leading provider of global mobile local search and discovery solutions, today announced that it has signed Trader Corporation in Canada to its growing worldwide client roster. Trader Corporation selected mobilepeople to help expand its mobile functionalities, customer reach and car dealer network on its renowned [...]

GoMo 1-1 @CTIA with Keith Saft, Consumer Products, Yahoo!

We sat down with Keith Saft, Director of Core Mobile Consumer Products at Yahoo! who took us through some of the developments from the company today… although we did wander off topic and discuss mobile finance and problems with getting Yahoo! homepage on different OS platforms.

AdMob has bought competitor Adwhirl amidst a tale of schoolyard shenanigans

What does AdWhirl know about developers and mobile sites that AdMob doesn’t? It seems that it must know something as in a weird twist to the tale; AdMob has bought the very rival (only weeks ago) it was “banning” from its operations.

The Nokia Booklet just is not as cult as a potential Apple Tablet

It would be wrong to say that Nokia isn’t a good mobile phone manufacturer. But it would not be wrong to say that Nokia doesn’t score as high as Apple in the cult factor for notebooks.

NeoMedia Europe AG set to capitalise on Philippines burgeoning mobile market

MANILA / LONDON, July 22, 2009 – Today NeoMedia Europe AG is pleased to announce three further deals in the Philippines through their relationship with the Philippines’ leading mobile solutions specialist Omniprime Marketing, Inc.
 
NeoMedia aims to increase its presence in the Philippines, a country that boasts the highest per capita usage for text messaging in [...]

NeoMedia Intellectual Property Licensing Update

Intellectual Property Licensing Update
There have been several recent announcements from Scanbuy, Inc, in regard to deployment of mobile barcode services in the United States with partners such as Sprint, Dupont, Augme and Graphic Packaging International. Given that our infringement suit against Scanbuy is ongoing, we felt it was important to communicate that we believe these [...]

IQ Mobile and tele.ring mobile barcode campaign in Austrian Schools

In May 2009 mobile marketing company IQ Mobile and Austrian mobile operator tele.ring partnered for a mobile barcode campaign.

Retail QR Code picture of the day

The above link was shared on Facebook (click picture) and it sums up the best potential of retail in the mobile market. Its is a Japanese supermarket and the mobile QR code is well placed, highly visible and easy to interact with.
Trying not to sound cheesy - this is our future!

Green Tech: Wi-Fi enabled street lights

Duratelhas created a new line of street lights. They ar called Composite Street lights and and they conceal a Wi-Fi antenna.

Interview with Graham Rivers CEO WIN Plc

I started off my conversation with the CEO of WIN Graham Rivers with a reflection on the past year. I said, WIN seemed to have been extremely quiet and the last I had heard was from a financial update, which was positive. But prior to that very little news came from WIN.
Graham mentioned that the [...]

Affle re-launches its SMS 2.0 Advertising Service

Back in 2007, we scooped that Affle touted a super hot SMS 2.0 Advertising service. But it seems as though things take time and with a little financial help from Microsoft the company is re-launching its core product.

What is it?
The key product is SMS 2.0 Advertising and Affle is adding more interactivity to it.
How?
My offering [...]

Earn Money by Looking at Mobile Ads network Pumbby expands across Europe

Mobile marketing company Pumbby, currently based in Belgium has moved to France. The company also aims to launch in the UK shortly.
Who on earth are Pumbby?

Apparently Pumbby is a mobile marketing company that pays people to watch mobile adverts. Users receive adverts free of charge and without obligation and if they view them they can [...]

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