Tag Archives: cinema

USA’s National CineMedia upgrades its CinemaSync

Published on Friday, May 18th by Tony Dennis

Rating: Sadly it appears to only be available in the USA

National CineMedia (NCM) has recently upgraded its CinemaSync mobile technology. The company also plans to syndicate CinemaSync to other film and entertainment apps, allowing more film goers to interact with the cinema experience in a whole new way. NCM’s ‘Film Night Out with CinemaSync’ app is available for both Android and iOS but sadly appears restricted to the US market so GoMobile News couldn’t test it. To date the app appears to have had over 1.2 million downloads. The app is designed to bring the entire cinema experience to life via smartphones. Continue reading →

Posted in Mobile Content, Mobile applications, android, iOS, sprint nextel | Tagged cinema, CinemaSync, Facebook, film goers, Film Night Out, foursquare, GetGlue, Ken Venturi, national cinemedia, twitter | Leave a comment

@CES Fandango Mobile Ticketing at Regal Cinemas – a HIT!

Published on Tuesday, January 10th by Bena Roberts

LAS VEGAS – (Consumer Electronics Show – January 10, 2012) Fandango, the nation’s leading movie ticketing company, launched its eco-friendly and paperless Mobile Ticket program in the Fall of 2011 at more than 1,000 screens of the Regal Entertainment Group, the nation’s largest theater circuit. Continue reading →

Posted in Press Release | Tagged cinema, fandango, Fandango.com, mobile commerce, mobile ticket, mticket | Leave a comment

Mobiles becoming pivotal for weekend shopping

Published on Wednesday, June 15th by Cian O' Sullivan

Massive on-line movie community Flixster has released some interesting stats about mobile shopping – seems like an odd match, doesn’t it? Why is a movie site researching mobile shopping? Because Flixster was looking at the way that people plan their weekend trips to the cinema, and it found that mobile devices are becoming far more central to that process. Continue reading →

Posted in Mobile Ad&Mktg, Mobile Marketing, mobile news | Tagged cinema, flixster, mobile, mobile advertising, Mobile Marketing, mobile shopping, movies | 1 Comment

Mobile barcodes go to the cinema with JAGTAG and NCM

Published on Wednesday, August 4th by Cian O' Sullivan

National CineMedia is a marketing group that targets the cinema-going audience. It places ads and events in movie theatres across the US – with approximately 17,000 screens in its network, it can hit up to 680 million cinema-goers per year. Today, NCM has announced that it will be using mobile barcodes from JAGTAG to make its advertising material interactive through a cameraphone. Continue reading →

Posted in Mobile Ad&Mktg, Mobile Marketing, Mobile barcodes, mobile news | Tagged 2d barcode, advertising, barcode, cinema, jagtag, marketing, mobile, mobile advertising, mobile barcode, Mobile Marketing, national cinemedia, NCM | 1 Comment

Mobile coupons go to the cinema with Sprint, Screenvision and bCODE

Published on Wednesday, October 28th by Cian O' Sullivan

UPDATED

Patrons of five hundred cinemas in the US are going to be seeing a new mobile coupon service before the end of the year. The SMS-based service is powered by bCODE, promoted by in-cinema advertisers Screenvision and carried by Sprint network. Continue reading →