Mobile Advertising jobs slashed by Nokia

Last week I heard that Nokia’s  mobile advertising arm was in trouble. I didn’t write about it as I asked the Nokia PR department and they dismissed it.  Today I read that jobs are being slahsed…. (source)

Last month I heard that GroupM had also restructured the mobile division.
 
What we think?
OK. I want to keep this [...]

MMA Event Budapest: David Barker Nokia on the podium

David Barker from Nokia gave a great presentation today at the MMA. As I mentioned in the past I am a huge fan of branded phones and I love the case study on Nokia Mobile Advertising in Brazil.

So after the presentation I decided to give David a hard time. I asked.
Has Nokia killed enpocket, did [...]

Nokia mobile advertising gets hotter - but I am not overly impressed - yet

Nokia today announced the expansion of the Nokia Media Network, a mobile advertising network that reaches more than 100 million consumers around the globe. Some of the biggest players in media from across Europe have joined the Nokia Media Network, furthering its reputation of providing global audience reach on high-quality mobile sites. 

The Nokia Media Network [...]

Mobile Advertising Radar

Rating: mobile advertising companies, man
If you are not on this list and should be; please let us know!
Company Website
Admob www.admob.com
Amobee www.amobee.com
Pitch www.pitch.tv
Third Screen Media www.thirdscreenmedia.com
In Game Advertising www.ingameadvertising.com
Aditon www.aditon.com
Massive Incorporated www.massiveincorporated.com
Inside www.insidemob.com
Flytxt www.flytxt.com
12snap www.12snap.com
Exitgames www.exitgames.com
Aerodon www.aerodon.com
Entriq www.entriq.com
MADS www.MADS.com
Adcell media www.adcellmedia.com
Double Fusion www.doublefusion.com
Response Mobile www.responsemobile.com
Marvellous Mobile www.marvellousmobile.com
TXT4 www.txt4.com
Incentivated www.incentivated.com
Enpocket www.enpocket.com
Miva www.miva.com
Sponge
Greystripe www.greystripe.com
i-wood www.i-wood.nl
Gruner&Jahr www.grunerjahr.de
AdInfuse [...]

Go2 Deal with GeoSign + USD 13 million

Rating: WARM
Go2 the local mobile search provider has teamed up with GeoSign for the growth and development of its Mobile Content Network ™.
A few weeks ago Go2 teamed up with Enpocket for advertising and local search. This investment further endorses the future success of local search.

Mobile News for Leaders