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E-Plus says 56% of consumers enjoy mobile advertising

Posted by Bena Roberts on Aug 4, 2009 8:26

E-Plus mobile web

Interesting overview of the mobile web and services from E-Plus

O2 Mobile Advertising offers targeting but is still way behind Vodafone and E-Plus

Posted by Bena Roberts on Jul 28, 2009 12:53

O2 Mobile Advertising

I got a Google Alert on O2 Mobile Advertising and read this article from Cellular News In short it is about O2 Germany’s mobile advertising service which targets placement for higher conversion.

Vodafone Germany foot-stamps it way into self-service mobile advertising with myCampaign

Posted by Bena Roberts on Jul 10, 2009 18:49
[caption id="attachment_10999" align="alignnone" width="267" caption="Vodafone D2 myCampaign"]Vodafone D2 myCampaign[/caption]

Besides news of the recession and a tumble in mobile advertising uptake and sales – something remarkable is happening. Over the past two months two of Germany’s mobile operators have launched mobile advertising self-service offerings.

Pure genius or pure confusion Alcatel-Lucents mobile advertising service on the E-Plus network

Posted by Bena Roberts on Jun 29, 2009 15:51
Gettings.de E-Plus and Alcatel Lucent Mobile Advertising

Alcatel-Lucent has announced that German mobile operator E-Plus is now using the new Advertising Selection Server for mobile advertising.

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GoMo News: Mobile News on mobile marketing, mobile advertsing, mobile barcodes. Daily mobile news and analysis for mobile thought leaders.


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