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MWC: Openwave moves into contextual merchandising

Posted by admin on Feb 13, 2008 9:52

Rating: Mobile operators can play on their existing strengths
I had a very interesting chat with Openwave CEO Robet Vrij at MWC about the direction the company is taking to help its impressive list of established Tier One clients.
The message which came across is that Openwave is determined to help its clientele ‘monetarise’ the many service [...]

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