Tag Archives: mobclix
Velti wins major gong for mobile advertising
Rating: Won its category in Future Mobile Awards from Juniper
The winners of six ‘Future Mobile Awards’ were announced this week [June 18th 2012] as given by the awards’ sponsor – UK based research and analyst company, Juniper Research. The important award for mobile advertising was won this year by Greece’s Velti. Also highly commended in this category were inMobi and Millenial Media. The Future Mobile Awards are given to companies that Juniper believes have made significant progress within their sector during the previous year, and are now poised to make considerable market impact in the future. Continue reading
Posted in Mobile Ad&Mktg, Mobile Agencies
Tagged alex moukas, Brandon Reti, Cherry Media, Juniper Research, Manwin, mgage, mobclix, Pink Visual, Velti, Windsor Holden
1 Comment
The facts behind user privacy according to Mobclix
Rating: Advertising network issues resolute rebuttal to Channel 4 show
Velti/Mobclix has respond to a story that ran on the UK’s Channel 4 News sounding a privacy alarm on Android apps sharing personal data with advertisers and alluding to the possibility that Mobclix facilitates the storage of private user data. The TV programme provided the basis for this earlier GoMo News story. Mobclix points out that the entire programme only suggests that it’s ‘possible‘ for all kinds of bad things to happen with user data on mobile devices, specifically when users download apps that use networks to target advertising. The reporter cites no actual evidence that a network indeed is compromising user privacy in this way. Continue reading
Posted in Featured, Mobile Ad&Mktg, mobile developers, mobile security
Tagged mobclix, Velti
4 Comments
Channel 4 claims exclusive interview with Reding on data theft
Rating: Commissions MWR InfoSecurity to prove allegations
Viviane Reding, vp of the European Commission has spoken exclusively to Channel 4 News about smartphone apps developed to mine personal data and pass it to advertisers. A quarter of all UK mobile users are on Android. They downloaded 100,000,000 Apps in January alone.These users grant apps permission to access certain features on the phone and Channel 4 News has discovered that these permissions are then being ‘handed on’ to a network of advertisers. Continue reading
Posted in android, google, mobile security
Tagged android, mobclix, MWR InfoSecurity, Viviane Reding
1 Comment
Mobile advertising and marketing news: Inception, shopping and Africa
Welcome to today’s round-up of the best in mobile marketing and advertising stories, from GoMo News! Warner Bros. is including mobile in the marketing mix for Inception DVD release; retailers are being urged to go mobile by both 2ergo and Brand Anywhere; InMobi claims Africans are far more receptive to mobile advertiser; and more… Continue reading
Posted in Mobile Ad&Mktg, Mobile Agencies, Mobile Marketing, mobile news
Tagged 2ergo, advertising, Africa, inception, inmobi, marketing, mobclix, mobile, mobile advertising, Mobile Marketing, mobile shopping
1 Comment
Mobile advertising and marketing hot news: Velti, Korea and prescription drugs
Here’s the Friday morning round-up of the latest mobile marketing and advertising stories from GoMo News! Mobile marketer Velti has bought it’s own ad exchange; Korea’s smallest operator is hoping mobile advertising will help it; and more… Continue reading
Posted in Mobile Ad&Mktg, Mobile Marketing, mobile news
Tagged advertising, korea, lg uplus, marketing, mkodo, mobclix, mobile, mobile advertising, Mobile Marketing, pfizer, Velti
1 Comment
Mobclix gets real-time analysis for its ads
Rating: Thanks to fast database from Aster Data
“I don’t understand this because it’s all Geek to me,” would best describe the latest announcement from Aster Data that Mobclix has chosen its product to deliver that Holy Grail - high-speed and sophisticated analytics. It has something to do with databases, apparently.
Supposedly, Mobclix can now, “Enhance its [...]
Posted in Mobile Ad&Mktg, Mobile Agencies, iphone
Tagged Aster, Bawa, data, Geek-2-English, iphone, Mayank, mobclix, Radhakrishnan, Shankar
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