Tag Archives: mobile apps
Guest Post: The mobile industry desperately needs a General Motors
by Victor Basta, md with Magister Advisors
Mobile data ‘value add service’ companies, including apps advertising and content providers, which were so prevalent at Mobile World Congress (MWC) Barcelona, are under intense price pressure and must consolidate to build scale, I firmly believe. The App World section of the exhibition at MWC had 250 exhibitors alone this year, up more than 25 per cent on last year, reflecting the enormous growth in small companies straining to find a profitable niche. Dozens of these companies have App as part of their name, reflecting the urgent clamour to achieve relevance and prominence. Continue reading
Tangible shift to the freemium model for app monetisation
Rating: 58% of Top 300 US grossing apps are freemium says Canalys
Although the pay-to-download model is currently the primary mode of monetisation for many app developers, the freemium mode is increasingly become the widely used alternative, according to Canalys Freemium involves an initial free app download with upgradeable features available as in-app purchases. Removing the need to pay to initially download an app takes away a considerable barrier. From the developers’ standpoint, the freemium model also allows developers to attract recurring revenue from their (hopefully loyal) customer base. Continue reading
Posted in Mobile Stats, Mobile applications, mobile developers
Tagged Canalys, fremium, mobile apps
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Wall Street Journal finally smells the money in mobile
Rating: Claims mobile app sales will reach $25bn in 2013
Yesterday [March 4th 2013], it seems that the prestigious US based publication, the Wall Street Journal (WSJ) finally woke up to what’s been going on. Perhaps the newspaper had listened to its reporters who had attended the recent MWC 2013 show in Barcelona, Spain. Given that the place had around ten halls and was jam-packed, you could hardly fail to smell the money. Anyway, the WSJ ran a piece entitled, ‘Apps rocket toward $25 billion in sales’ here. Of course, it was only quoting figures provided by Gartner. However, the article did highlight three major challenges in the world of app developers and facing industry professionals. A company calling itself theIRapp claims it had already spotted these trends and responded accordingly. Continue reading
Posted in Mobile Stats, Mobile applications, mobile developers
Tagged Jeff Corbin, mobile apps, theIRapp, Wall Street Journal
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Rip us off at your peril, Hollywood warns app makers
Developers who incorporate images from films or TV shows in their apps could soon find themselves in Hollywood’s firing line.
Time Warner, Walt Disney, Sony, Twentieth Century Fox and Viacom have all thrown their weight behind the battle to end illicit use of their clips and images, issuing “take down” notices to culprit app developers and store hosts. Continue reading
Top 5 ASO Tips to increasing your app downloads
by Sean Casto, CEO with PreApps.com
Creating a great app is only half the battle. In the USA alone, over 28,000 apps are submitted to Apple a month, according to app metrics firm 148apps.biz. While this is good news for Apple, it means heavy competition for developers. With App Store Optimisation (ASO), developers can create an app that not only works well but stands out in the overcrowded app store. Here are five great tips to increasing your apps visibility on the app store. Continue reading
Posted in App stores, Mobile applications, mobile developers
Tagged App Store Optimisation, ASO, mobile apps, PreApps
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Guest Post: Mobile tools that increase business productivity
by Pearlie Davis, a staff writer for Andgeeksh
Today’s business owners need to be mobile in order to help their businesses grow and run more smoothly. That means working out of the office—and that means they need to connect back to the office when they’re on the road, travelling, and dealing with staff and clients half way around the globe using mobile tools. The days of business filing away paper documents and meeting one-on-one with clients and contractors to conduct business are long gone. The current business landscape demands that businesses be mobile –as far as browsing, shopping, buying, meeting and marketing goes. So here are four mobile tools that effectively increase business productivity – on the fly. Continue reading
Posted in Mobile applications
Tagged Andgeeks, evernote, intuit, Mint, mobile apps, Pearlie Davis, productivity, Tripit
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madvertise finds developers charge iPad owners more for apps
Rating: Something to do with them being generally young & wealthy
Major insights into European mobile app market are being offered in the the latest madreport from madvertise – one of the largest mobile audience targeting platforms in Europe. Key findings include the fact that there are more than three times the amount of iPhone apps available to download compared to the iPad. That’s despite the fact that over 100 million iPads have been sold to date, with iPhone sales coming in only a fraction higher at 108 million. However, despite less units being sold, the iPad actually has a higher percentage of paid apps. So it’s expensive to own an iPad – that’s official. Continue reading
Posted in Mobile Stats, Mobile applications, iOS, iphone, mobile developers, o2, tablets
Tagged developers, iPad, iphone, madreport, madvertise, mobile apps, tablets
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Guest Post: 10 ways to make your app a success before it’s released
by Sean Casto, CEO & founder of PreApps
With more than 1.2 million apps available to consumers currently and hundreds added daily, it’s easy to get lost in the shuffle. A mobile marketing strategy can make all the difference between your app soaring to the top of its category or lingering for months at the bottom. So how can developers, with limited resources compete with the top apps for success? Here, Sean Casto, founder of PreApps, provides these ten affordable but effective ways you can position yourself to compete with the Angry Birds of the app world. Continue reading
Posted in Apple, Mobile applications, android, iOS, mobile developers
Tagged mobile apps, mobilewalla, PreApps, Sean Casto
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UK Mobile app market will reach €556 million by Q1 2013
Rating: UK only European market with significant BlackBerry apps sales
According to The UK App Market Monitor from research2guidance, the UK app market is by far the biggest app market in Europe. It outnumbers its European neighbours in terms of revenue generated by app downloads and in-app advertisement as well as the sheer number of downloads and users. After only four years the market will surpass the half Billion Euro mark in 2012. Significantly, the UK is also the only country in Europe where Blackberry apps have a significant market share. Thanks to high competition, apps must generate significantly higher download numbers to remain in the Top app ranking compared to other European countries. Continue reading
Posted in BlackBerry, Mobile Stats, Mobile applications, RIM
Tagged BlackBerry, mobile apps, research2guidance, UK
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Mobile apps help NetPlay’s revenues soar
Rating: Mobile will be key focus for the interactive gamer
Those with long memories may recall that betting on horse races was one of the few successful implementations of WAP based services. In this ‘mobile app’ era, the same phenomenon appears to apply to gambling apps. Interactive gaming company, NetPlay TV plc – which is traded on AIM, has announced that its Q3 2012 trading figures are significantly ahead of the same period in 2011. The company says it is particularly encouraged by the uptake of its mobile and tablet apps where revenues have increased by 107 per cent versus Q3 2011. Continue reading
Posted in Mobile applications, mobile gambling
Tagged gambling, mobile apps, NetPlay, Supercasino, WAP
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Last chance to get a free pass to Apps World London
Rating: The place to be for mobile apps developers
Over 6,000 developers, telecom professionals, mobile marketers and advertising agencies are set to descend on the Apps World Europe event in London [UK] next month [October 2012]. The exhibition will take place in the Earls Court 2 exhibition centre between October 2nd and 3rd [2012]. The event claims to be Europe’s leading multi-platform app event. More details here. The organisers have informed GoMobile News, however, that today [September 26th 2012] is the last chance to register for free. Continue reading
Posted in Conferences, Mobile applications, mobile developers, mobile news
Tagged appsworld 2012, Earls Court 2, europe, London, MEF. Brand Republic, mobile apps, OIPF
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BCS searches for the Innovative Mobile App of The Year
Rating: Ernest institution wakes up to power of the mobile app
The BCS ( formerly the British Computer Society), which is the Chartered Institute for IT, has begun its search for the most Innovative Mobile App of 2012 as it launches this year’s UK IT Industry Awards, in conjunction with Incisive’s Computing magazine. You’d better huryy, however, because the closing date for entries is 5pm on Friday July 6th [2012]. Judges are looking for mobile apps that run on mobile phones or other devices with built-in 3G or 4G capability. These apps should show an innovative use of the technology in the phones, and possibly of on-line services. They should be publically available – they can be either free or paid-for. Continue reading
Posted in Announcements, LTE, Mobile Stats, Mobile applications, mobile developers
Tagged 3G, 4G, Awards, BCS, Chartered Institute for IT, computing, David Clarke, IDC, Innovative Mobile App 2012, mobile apps
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Job of the day…..EMEA Business Development Director
EMEA Business Development Director
This global Mobile Media company is hiring for a strong Business Development Director to recruit Apps Developers and Publishers in EMEA.
This is an excellent opportunity to join one of the fastest growing Mobile Media companies
For more details please contact Aspire Mobile, the leading provider of Mobile Media Professionals Continue reading
Posted in Mobile Jobs
Tagged business development, Mobile applications, mobile apps, mobile games, mobile jobs, sales
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Job of the day….EMEA Sales Manager
EMEA Sales Manager – UK based
This global organisation that operate the leading mobile platform for enabling the development of mobile applications is hiring for a Sales Manager to sell to corporate accounts in EMEA.
They are rapidly growing and are hiring for their EMEA office. This is an excellent opportunity to join one of the fastest growing start-ups in the mobile industry!
For more details or contact Aspire Mobile, the leading provider of Mobile Professionals
Posted in Mobile Jobs
Tagged cloud, corporate sales, enterprise sales, mobile apps, mobile jobs, saas
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