New look launches for GoMo News as readership grows

We’re very excited to announce the new look for GoMo News today - courtesy of our friends at FeedHenry. The new layout will make our Feature and recent News stories much easier to see, and give better exposure for our beautiful sponsors. And this is merely the beginning!

Mobile proves itself as a news media platform: Verve reports its 2009 figures

Verve Wireless is a company that really interests me, personally. It straddles the border between mobile media and news media, creating customised mobile apps for local media companies including TV stations, newspapers and radio stations. As a former newspaper employee, I’ve always felt that mobile is a great direction for news to go in. And the readership figures that Verve Wireless is racking up show that it is a viable channel.

GoMo News has its best Christmas ever, with help from mobile advertisers and Twitter

GoMo News had its best Christmas ever this year. Our strategic mobile news and analysis stories got 20,000 unique hits over the quietest time of the year - thanks in no small part to the mobile advertising experts who wrote exclusive articles for GoMo over Christmas.

Guardian iPhone application proves that people will pay for quality on mobile

I had some nice things to say about the mobile application for the UKs Guardian newspaper earlier this week - so it pleased me today to see that it has been downloaded over 9,000 times, despite costing over two pounds.

The Guardian shows it’s really serious about mobile media with iPhone application

The Guardian is one of those newspapers that has always made a great effort when it comes to on-line stories and media. You could rely on the Guardian to spread the word about emerging technologies, online behavior and amusing memes to those who were less likely to encounter them on-line. And now it is moving further towards new media with a brand spanking new iPhone app. How have they done? Pretty damn good.

Bye bye, Mike! CEO Wehrs steps back from Mobile Marketing Association

The Mobile Marketing Association has just announced that CEO and President Mike Wehrs is resigning from the position after one year at the reigns. But it has been one hell of a year for anyone involved in mobile marketing and advertising!
The MMwho now?

Mobile News update: Mastercard, Zune, Ad-Spend, Mobile Porn, Wagamama

Mastercard and mobile commerce:
http://www.prnewswire.com/news-releases/mastercard-launches-mastercard-mobile-payments-gateway-to-spark-mobile-commerce-globally-70174732.html

Google buys AdMob but what does it mean for mobile and the competition?

Google has a list of purchased conquests on its bedpost. The latest notch is called AdMob – the mobile advertising self-service platform actually making a little bit of money.

Local news take heed - AP and Verve are showing how it’s done in mobile

Maybe one of the biggest success stories in publishing news content on mobile is AP Mobile. The mobile channel of the worldwide Associated Press news network, AP Mobile has over 1,000 local news sources on board. The app has been downloaded by over 2.4 million people, and AP claims that over 55 million mobile stories are read each month. Now the company has decided to make some money from the experience it has gained in mobile. In a partnership with Verve Wireless (another giant of local mobile news), the companies will be selling a “white label” mobile application creation service to make mobilizing easier for local news outlets.

ShopSavvy creator Big in Japan launches iPhone Dev team for revenue sharing iphone applications

The question that is constantly asked is how to make money from mobile applications. ShopSavvy has claimed it has made significant revenue from ShopSavvy with CPM’s of up to USD 24.

DoApp encourages “citizen journalists” with mobile app update

The intersection between print and digital journalism has been involving mobile technology more and more. Companies like DoApps and Verve Wireless have made it their business to shepherd this market into something that will support the existing local news industry. Today, DoApps has announced an update to its Mobile Local News (MLN) service including hyper-local advertising and user-generated content.

GoMo News starts it’s first day in San Francisco!

Greetings from San Francisco! GoMo News has posted it’s Irish reporter, Cian O’Sullivan, to the Bay Area for the next two months! I’ll be at CTIA next week, and will remain in San Francisco until the end of November. During that period I’ll be looking to interview and meet new and exciting companies working in mobile - as well as industry stalwarts with new services/products to show off.

Marketing is Dead. Long live Mobile Marketing and essays from thought leaders

A few months ago when our GoMo News team in Ireland dreamt up the idea of publishing our first magazine; it seemed impossible. But miracles do happen and today, with the most immense pride and delight…. please find our first magazine attached.

MaYoMo Map Your Moments social network

Now, I like this. This is a social network for the news generation. The citizen journalists around the world to post their global news.

Mobile Marketing News Round-Up Rick Joubert, CNN and YOC

Rick Joubert Joins Yonder Media: http://www.bizcommunity.com/Article/196/12/40458.html

What Marketers are ignoring: http://www.responsesource.com/releases/rel_display.php?relid=50684

iQ Mobile Wins Mobile Marketing Challenge (GERMAN TEXT)
http://www.ots.at/presseaussendung/OTS_20090930_OTS0059

CNN Application with a price tag?
http://www.revolutionmagazine.com/news/941958/CNN-iPhone-app-combines-ads-citizen-journalism/
and
http://www.google.com/hostednews/afp/article/ALeqM5h1TTfcTbldVDGYo8Rs3f_suOZ2eQ

YOC teams with OMD (GERMAN TEXT)
http://www.yoc.com/article.932.html?sid=6fcead11ec7eb852c7a825c20494885e

Mobile News for Leaders