Tag Archives: national cinemedia

USA’s National CineMedia upgrades its CinemaSync

Rating: Sadly it appears to only be available in the USA

National CineMedia (NCM) has recently upgraded its CinemaSync mobile technology. The company also plans to syndicate CinemaSync to other film and entertainment apps, allowing more film goers to interact with the cinema experience in a whole new way. NCM’s ‘Film Night Out with CinemaSync’ app is available for both Android and iOS but sadly appears restricted to the US market so GoMobile News couldn’t test it. To date the app appears to have had over 1.2 million downloads. The app is designed to bring the entire cinema experience to life via smartphones. Continue reading

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Mobile barcodes go to the cinema with JAGTAG and NCM

National CineMedia is a marketing group that targets the cinema-going audience. It places ads and events in movie theatres across the US – with approximately 17,000 screens in its network, it can hit up to 680 million cinema-goers per year. Today, NCM has announced that it will be using mobile barcodes from JAGTAG to make its advertising material interactive through a cameraphone. Continue reading

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